{"id":17301,"date":"2025-09-25T08:41:49","date_gmt":"2025-09-25T14:41:49","guid":{"rendered":"https:\/\/footwearmagazine.com\/?p=17301"},"modified":"2025-09-25T08:41:49","modified_gmt":"2025-09-25T14:41:49","slug":"jason-kelce-ole-smoky-2025","status":"publish","type":"post","link":"https:\/\/footwearmagazine.com\/jason-kelce-ole-smoky-2025\/","title":{"rendered":"Jason Kelce Named Ole Smoky\u2019s Team Captain for 2025 Tailgating Season"},"content":{"rendered":"<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/olesmoky.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Ole Smoky Distillery<\/a>, America\u2019s most awarded moonshine and flavored whiskey brand and the nation\u2019s top destination distillery, has named national football icon&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/en.wikipedia.org\/wiki\/Jason_Kelce\" target=\"_blank\" rel=\"nofollow noopener\">Jason Kelce<\/a> as the official Team Captain for its 2025 tailgating season. As the football world gears up for another year of fall celebrations, Kelce, beloved for his blue-collar grit and joyful approach to game day, teams up with Ole Smoky to encourage fans nationwide to \u201ctailgate like a champ,\u201d all as part of the brand\u2019s spirited <a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/olesmoky.com\/pages\/cmonraisethejar\" target=\"_blank\" rel=\"nofollow noopener\">C\u2019mon Raise The Jar<\/a> campaign.<\/p>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">Kelce Returns as Team Captain: Tailgating Traditions, Elevated<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">This marks Jason Kelce\u2019s second year leading Ole Smoky\u2019s tailgating festivities as Team Captain, after his legendary NFL career with the <a href=\"https:\/\/www.philadelphiaeagles.com\/\">Philadelphia Eagles<\/a>. Retired from the league after 13 celebrated seasons, seven Pro Bowl selections, and a Super Bowl title, Kelce now inspires the same energy, unity, and fun off the field that made him a hero on it. The \u201cC\u2019mon Raise The Jar\u201d campaign leverages Kelce\u2019s authentic connection with football fans and partygoers, positioning him not just as a spokesperson but as a hands-on ambassador and investor in the brand.<\/p>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">\u201cTailgate Like a Champ\u201d Sweepstakes: Win the Ultimate Kelce-Approved Kit<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">As part of the seasonal campaign, Ole Smoky is running the&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/olesmoky.com\/pages\/cmonraisethejar\" target=\"_blank\" rel=\"nofollow noopener\">\u201cTailgate Like a Champ\u201d sweepstakes<\/a> from September 2 through November 30, 2025. Five lucky fans will win a Jason Kelce-curated Tailgate Kit, carefully assembled with exclusive gear and personal recommendations from Kelce himself. These prize packs make every game day ritual more effortless, relaxed, and full of memorable moments, mirroring Kelce\u2019s own approach to football and fandom.<\/p>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">Kelce\u2019s Top Game Day Tips<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">The campaign amplifies Jason Kelce\u2019s essential tailgating tips, helping fans across the country create their own next-level experience:<\/p>\n<ul class=\"marker:text-quiet list-disc\">\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Set the Scene<\/strong>: Transform any parking lot into a party\u2014bring tents, chairs, loaded coolers, and show team spirit with flags and decor.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>BBQ is King<\/strong>: Go all-out with burgers, brats, ribs, wings, and prep marinades and extras the night before for stress-free flavor on game day.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Stock the Cooler<\/strong>: Classic drinks are essential, but level up with Ole Smoky Moonshine\u2014keep every sip ice-cold and pack the coolest pregame punch.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Games Matter<\/strong>: Cornhole, lawn pong, and tossing the football are non-negotiable. Don\u2019t forget the Bluetooth speaker for team chants, playlist energy, and hype.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Themed Gear<\/strong>: Whether it\u2019s team tees, branded blankets, or stadium must-haves, be sure to rep your pride and stay comfy.<\/p>\n<\/li>\n<\/ul>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">C\u2019mon Raise The Jar: Mixing Cocktails and Tailgate Memories<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">According to&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.linkedin.com\/in\/stephanie-moraine-02739b285\/?trk=people-guest_people_search-card\" target=\"_blank\" rel=\"nofollow noopener\">Stephanie Moraine<\/a>, Ole Smoky\u2019s marketing director, Kelce\u2019s favorite tailgate cocktail is the&nbsp;<strong>Blackberry Lemonade, <\/strong>an easy two-ingredient hit that blends Ole Smoky Blackberry Moonshine with classic lemonade. For those looking for a lighter sip, club soda makes a cool, refreshing twist to last an entire afternoon. Fans can find more creative cocktail ideas, including&nbsp;Apple Ginger Tailgate,&nbsp;Gameday Punch, and&nbsp;Blackberry Kickoff Lemonade, on the campaign website or at one of the brand\u2019s acclaimed distillery locations and partner bars around the country.<\/p>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">Kelce\u2019s Impact: More Than A Brand Ambassador<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">Jason Kelce goes beyond a traditional brand partner; he\u2019s an actual Ole Smoky investor. Since retirement, Kelce has dedicated himself to community initiatives, business partnerships, and supporting products he genuinely enjoys, symbolizing a new era of athlete-led brand growth and storytelling. His direct involvement in campaign strategy, advertising, and public engagement makes \u201cTailgate Like a Champ\u201d feel uniquely authentic and heartfelt.<\/p>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">\u201cAs I enter my second year as Ole Smoky\u2019s official team captain, I\u2019m proud to continue this incredible partnership,\u201d <a href=\"https:\/\/www.prnewswire.com\/news-releases\/ole-smoky-distillery-brings-back-jason-kelce-as-team-captain-for-its-2025-tailgating-season-302556887.html\">adds<\/a> <strong>Kelce.<\/strong> \u201cIn 2025, we\u2019re taking things to the next level, bringing the same energy, camaraderie, and good times all while spotlighting Ole Smoky\u2019s creative and delicious products\u201d.<\/p>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Robert Hall, CEO of Ole Smoky Distillery,<\/strong> <a href=\"https:\/\/www.prnewswire.com\/news-releases\/ole-smoky-distillery-brings-back-jason-kelce-as-team-captain-for-its-2025-tailgating-season-302556887.html\">echoes<\/a> that genuineness:<\/p>\n<blockquote>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">\u201cWe\u2019re thrilled to join forces with Jason Kelce, who truly embodies hard work, determination, and authenticity. Jason\u2019s partnership and personality are the perfect match for our brand values as we celebrate tradition, flavor, and the spirit of tailgating across the U.S.\u201d.<\/p>\n<\/blockquote>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">The Ole Smoky Brand: Heritage Meets Innovation<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">Founded in 2010 following the legalization of moonshine distillation in Tennessee, Ole Smoky has grown rapidly, now employing more than 600 people and welcoming five million visitors annually across four distilleries. The company\u2019s iconic mason jars and expanding range of moonshine and whiskeys, paired with creative campaigns and a growing legion of loyal \u201cjar raisers,\u201d keep the brand at the heart of every tailgate and American celebration.<\/p>\n","protected":false},"excerpt":{"rendered":"Ole Smoky Distillery, America\u2019s most awarded moonshine and flavored whiskey brand and the nation\u2019s top destination distillery, 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