{"id":17505,"date":"2025-10-01T17:48:01","date_gmt":"2025-10-01T23:48:01","guid":{"rendered":"https:\/\/footwearmagazine.com\/?p=17505"},"modified":"2025-10-01T17:48:01","modified_gmt":"2025-10-01T23:48:01","slug":"merrell-lonely-ghost-footwear-collaboration","status":"publish","type":"post","link":"https:\/\/footwearmagazine.com\/?p=17505","title":{"rendered":"Merrell and LONELY GHOST Unite for First-Ever Footwear Collaboration"},"content":{"rendered":"<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.merrell.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Merrell<\/a>, the global leader in hiking and outdoor footwear, has teamed up with cult-favorite lifestyle brand&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/lonelyghost.co\/\" target=\"_blank\" rel=\"nofollow noopener\">LONELY GHOST<\/a>&nbsp;to launch a limited-edition capsule collection that celebrates the powerful simplicity of stepping outside. This is not just a fashion collaboration\u2014it&#8217;s a rallying cry for connection, creativity, and unapologetic self-expression wherever life takes you.<\/p>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">A Purpose-Driven Partnership<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">This landmark collaboration marks&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/lonelyghost.co\/\" target=\"_blank\" rel=\"nofollow noopener\">LONELY GHOST&#8217;s<\/a>&nbsp;debut in footwear, headlined by their bold, creative spin on the&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.merrell.com\/US\/en\/merrell-lonely-ghost\/\" target=\"_blank\" rel=\"nofollow noopener\">Merrell Moab Speed 2 Vent 2K<\/a>&nbsp;and three full, street-meets-trail apparel looks. Released on September 27, 2025, in colorways Chalk\/Mariana and Graphite\/Ash, each pair offers four interchangeable laces and a charm kit, inviting fans to truly personalize their look.<\/p>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">Founded in 2019, LONELY GHOST has rapidly evolved from streetwear upstart to a movement rooted in radical authenticity, emotional storytelling, and real-world connection. Merrell\u2019s role as a longtime advocate for getting more people outdoors perfectly complements LONELY GHOST\u2019s message, bridging community-focused outdoor exploration with culture-forward design.<\/p>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Richard McLeod, Chief Marketing Officer at Merrell,<\/strong> <a href=\"https:\/\/www.prnewswire.com\/news-releases\/merrell-and-lonely-ghost-celebrate-community-connection-and-self-expression-with-limited-edition-capsule-collection-302563630.html\">explained<\/a>: \u201cWe believe stepping outside, whether it\u2019s a trail, a city street, or your own front step, has the power to reset you. This collaboration with LONELY GHOST brings that belief to a new audience in a way that\u2019s personal, expressive, and culture-forward.\u201d <strong>Bronson Christensen, Co-Founder of LONELY GHOST,<\/strong> <a href=\"https:\/\/www.prnewswire.com\/news-releases\/merrell-and-lonely-ghost-celebrate-community-connection-and-self-expression-with-limited-edition-capsule-collection-302563630.html\">echoed<\/a>: \u201cThis collection isn\u2019t just about product, it\u2019s about self-expression, connection, and showing up fully as yourself. Movement outside is one of the best ways to reconnect with yourself and others.\u201d<\/p>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">The Collection: Fashion Fused with Function<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">At its core, The&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.merrell.com\/US\/en\/merrell-lonely-ghost\/\" target=\"_blank\" rel=\"nofollow noopener\">Merrell x LONELY GHOST Moab Speed 2 Vent 2K<\/a>&nbsp;represents a reimagining of Merrell\u2019s iconic hiking silhouette. Unique features include:<\/p>\n<ul class=\"marker:text-quiet list-disc\">\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Two vibrant colorways:<\/strong>&nbsp;Chalk\/Mariana and Graphite\/Ash.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Four interchangeable laces<\/strong>&nbsp;and an optional charm kit with every pair, empowering total self-expression.<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>Three apparel looks and an exclusive trucker hat<\/strong>&nbsp;that blend performance details with style, offering a truly head-to-toe street-meets-trail experience for Gen Z and all fans.<\/p>\n<\/li>\n<\/ul>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">The full collection is available online at&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"http:\/\/merrell.com\/US\/en\/merrell-lonely-ghost\/\" target=\"_blank\" rel=\"nofollow noopener\">Merrell.com<\/a>,&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/lonelyghost.co\/\" target=\"_blank\" rel=\"nofollow noopener\">LONELYGHOST.co<\/a>, and at&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.instagram.com\/p\/DO_gX9RiFlI\/\" target=\"_blank\" rel=\"nofollow noopener\">select Pacsun locations<\/a>&nbsp;across the U.S.<\/p>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">From Product to Experience: Real-World Community Events<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">To embody the spirit of the collaboration, Merrell and LONELY GHOST hosted two major activations in New York City:<\/p>\n<ul class=\"marker:text-quiet list-disc\">\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>September 26, 2025, at Leon&#8217;s Bagels (SoHo):<\/strong>&nbsp;An all-day event with custom giveaways, exclusive early access to the collection, and a DJ Mona set from 5-7 p.m..<\/p>\n<\/li>\n<li class=\"py-0 my-0 prose-p:pt-0 prose-p:mb-2 prose-p:my-0 [&#038;>p]:pt-0 [&#038;>p]:mb-2 [&#038;>p]:my-0&#8243;>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\"><strong>September 27, 2025, at Pacsun (503 Broadway, SoHo):<\/strong>&nbsp;Shoppers could access the full collection and personalize kicks at a custom lace and charm bar from 10 a.m. to 6 p.m., blending product with authentic community.<\/p>\n<\/li>\n<\/ul>\n<h3 class=\"mb-2 mt-4 font-display font-semimedium text-base first:mt-0\">More Than a Drop: A Cultural Moment<\/h3>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">The Merrell x LONELY GHOST capsule is more than a product launch\u2014it\u2019s a cultural statement redefining what outdoor lifestyle and streetwear can be for the next generation. By collaborating with LONELY GHOST, Merrell is reaching beyond rugged trails and mountain summits to connect with evolving definitions of self-expression, creativity, and community in both urban and outdoor environments.<\/p>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">Missed the launch? Fans can still shop the collection while supplies last at&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.merrell.com\/US\/en\/merrell-lonely-ghost\/\" target=\"_blank\" rel=\"nofollow noopener\">Merrell.com<\/a>&nbsp;and&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/lonelyghost.co\/\" target=\"_blank\" rel=\"nofollow noopener\">LONELYGHOST.co<\/a>. The capsule invites everyone to step outside, reset their energy, and express themselves with confidence and style. For exclusive event images and more, visit&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.instagram.com\/merrell\/\" target=\"_blank\" rel=\"nofollow noopener\">@Merrell<\/a>&nbsp;and&nbsp;<a class=\"hover:text-super hover:decoration-super break-words underline decoration-from-font underline-offset-1 transition-all duration-300\" href=\"https:\/\/www.instagram.com\/lonelyghost\/\" target=\"_blank\" rel=\"nofollow noopener\">@lonelyghost<\/a>&nbsp;on Instagram.<\/p>\n<p class=\"my-2 [&#038;+p]:mt-4 [&#038;_strong:has(+br)]:inline-block [&#038;_strong:has(+br)]:pb-2\">Every product, partner, launch event, and key detail above is hyperlinked for further discovery or to shop while this limited collection lasts.<\/p>\n","protected":false},"excerpt":{"rendered":"Merrell, the global leader in hiking and outdoor footwear, has teamed up with cult-favorite lifestyle 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