{"id":21241,"date":"2026-01-20T12:58:26","date_gmt":"2026-01-20T19:58:26","guid":{"rendered":"https:\/\/footwearmagazine.com\/?p=21241"},"modified":"2026-01-20T12:58:26","modified_gmt":"2026-01-20T19:58:26","slug":"new-balance-2026-australian-open-collection","status":"publish","type":"post","link":"https:\/\/footwearmagazine.com\/?p=21241","title":{"rendered":"New Balance Launches its 2026 Australian Open Fashion Collection"},"content":{"rendered":"

New Balance<\/a><\/span> is bringing the energy of the Australian Open to fans worldwide with its 2026 New Balance Australian Open Collection, a new apparel range that blends performance innovation with bold tennis-inspired street style for on and off the court. Launching globally in <\/span>January 2026<\/a><\/span>, the drop marks the brand\u2019s third year as the tournament\u2019s Official Performance Apparel and Footwear provider and its biggest AO fashion statement yet.<\/span><\/p>\n

New Balance serves a global AO 2026 collection<\/span><\/h3>\n

Unveiled in Melbourne, Australia, the 2026 New Balance Australian Open Collection is designed to deliver the ultimate performance looks for summer and on court, with pieces built for breathability, movement, and style under tournament conditions. For the first time, the full collection will be sold around the world via <\/span>New Balance flagship<\/a><\/span> stores and online, giving international fans a direct line into Australian Open 2026 style.<\/span><\/p>\n

Celebrating its third year as the Official Performance Apparel and Footwear provider, New Balance is positioning the range as a fusion of pro-level function and lifestyle appeal that can move from centre court to city streets. Both athletes and fans are front of mind, with silhouettes spanning high-performance tanks to relaxed everyday pieces.<\/span><\/p>\n

A tribute to Aussie tennis culture<\/span><\/h3>\n

The new range leans into the \u201ciconic Aussie spirit,\u201d featuring fresh cuts and graphics inspired by Australia\u2019s passion for tennis. New additions for 2026 include a Coastal Fleece Cardigan and Short set, a bold Rugby shirt, and a line-up of Graphic T-Shirts that tap into fan culture and tournament atmosphere.<\/span><\/p>\n

\"\"
Credits: New Balance<\/figcaption><\/figure>\n

Julie Pike, Senior Vice President Global Apparel at New Balance,<\/b> said<\/a><\/span>, \u201cOur 2026 New Balance Australian Open Collection is a true celebration of tennis culture and the iconic Aussie spirit,\u201d adding that it captures the energy of Melbourne\u2019s courts while, for the first time, being sold around the world. <\/span><\/p>\n

Key pieces and price points<\/span><\/h3>\n

The collection covers performance, streetwear, and fan gear, with a mix of tops, outerwear, and fleece at accessible premium price points. Standout items include the AO26 Rugby Shirt at $120, AO26 Coastal Fleece Cardigan at $130, AO26 Mesh Jersey at $100, and AO26 Achieve Jacket and AO26 Sport Legacy Woven Jacket, both at $200.<\/span><\/p>\n

Graphic-led items are central to the drop, from the AO26 Aussie Graphic T-Shirt, AO26 Cmon Aussie Graphic T-Shir,t and AO26 Baseline Graphic T-Shirt, each priced at $60, to the AO26 Graphic Tee, Kids at $50. Performance-focused pieces such as the AO26 Relaxed Performance Top at $70 and AO26 Harmony High Rise Short 6″ at $70 round out the court-ready options.<\/span><\/p>\n

When and where fans can shop<\/span><\/h3>\n

Fans will be able to shop the full 2026 New Balance Australian Open Collection from <\/span>Monday, 12 January 2026, 10 am AEDT<\/a><\/span> at New Balance\u2019s on-site retail activation, bringing the range directly to tournament-goers. The collection will also be available online via <\/span>newbalance.com.au\/ao<\/a><\/span> and through Tennis Australia at <\/span>australianopenshop.com<\/a><\/span>, extending access to global fans following the action from afar.<\/span><\/p>\n

Beyond Australia, select New Balance stores worldwide will carry the AO26 range, making it a genuinely international drop tied to one of tennis\u2019s biggest stages. In Australia, the collection will be available at all New Balance stores nationwide, with the exception of the Broadway store in Sydney, which will not stock the range.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"New Balance is bringing the energy of the Australian Open to fans worldwide with its 2026 New Balance…","protected":false},"author":219894229,"featured_media":21242,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","pad_hide_post_author":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"New Balance Launches its 2026 Australian Open Fashion 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