{"id":21273,"date":"2026-01-15T10:34:20","date_gmt":"2026-01-15T17:34:20","guid":{"rendered":"https:\/\/footwearmagazine.com\/?p=21273"},"modified":"2026-01-15T10:34:20","modified_gmt":"2026-01-15T17:34:20","slug":"ralph-lauren-australian-open-official-outfitter","status":"publish","type":"post","link":"https:\/\/footwearmagazine.com\/?p=21273","title":{"rendered":"Ralph Lauren Returns to Australian Open as Official Outfitter with a Message of Unity"},"content":{"rendered":"<p><span style=\"font-weight: 400\"><a href=\"https:\/\/www.ralphlauren.com\/\">Ralph Lauren<\/a><\/span><span style=\"font-weight: 400\"> is back on court at the Australian Open as <\/span><span style=\"font-weight: 400\"><a href=\"https:\/\/www.ralphlauren.com.au\/unisex\/australian-open\">Official<\/a><\/span><span style=\"font-weight: 400\"> Outfitter, dressing all on\u2011court staff from chair umpires to ballkids and broader tournament personnel. The partnership extends a now established Grand Slam presence and frames the return of the tournament as a moment of \u201ctogetherness\u201d for both Australia and the global tennis audience.<\/span><\/p>\n<h3><b>Sixth Consecutive Year at AO<\/b><\/h3>\n<p><span style=\"font-weight: 400\">This AO26 edition marks Ralph Lauren\u2019s <\/span><b>sixth<\/b><span style=\"font-weight: 400\"> consecutive year as Official Outfitter of the Australian Open, alongside its roles at Wimbledon and the US Open. The deal positions the American brand as a consistent visual thread across three of the sport\u2019s four majors, reinforcing its long term investment in tennis as a global style platform.<\/span><\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" data-attachment-id=\"21274\" data-permalink=\"https:\/\/footwearmagazine.com\/?attachment_id=21274\" data-orig-file=\"https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n.jpg\" data-orig-size=\"1080,1350\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"\" data-image-description=\"&lt;p&gt;Credits: Ralph Lauren&lt;\/p&gt;\n\" data-image-caption=\"\" data-medium-file=\"https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-328x410.jpg\" data-large-file=\"https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-584x730.jpg\" src=\"https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-328x410.jpg\" class=\"alignnone size-medium wp-image-21274\" width=\"328\" height=\"410\" alt=\"\" srcset=\"https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-328x410.jpg 328w, https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-584x730.jpg 584w, https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-768x960.jpg 768w, https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-332x415.jpg 332w, https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-664x830.jpg 664w, https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-688x860.jpg 688w, https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n-1044x1305.jpg 1044w, https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_611743980_18565163782042524_691603576966719048_n.jpg 1080w\" sizes=\"(max-width: 328px) 100vw, 328px\" \/><\/p>\n<h3><b>Dressing the tournament team<\/b><\/h3>\n<p><span style=\"font-weight: 400\">For AO26, Ralph Lauren will outfit the <\/span><span style=\"font-weight: 400\"><a href=\"https:\/\/www.ragtrader.com.au\/news\/ralph-lauren-to-outfit-4-000-tennis-staff\">staff<\/a><\/span><span style=\"font-weight: 400\">, including all on\u2011court officials, ballkids, and ground crew. The uniforms lean on moisture\u2011wicking fabrics, built\u2011in UV protection, and recycled polyester yarns for ballkid polos, balancing classic Polo visuals with the realities of long days in Melbourne\u2019s January heat.<\/span><\/p>\n<h3><b>Design and capsule collection<\/b><\/h3>\n<p><span style=\"font-weight: 400\">The commemorative Australian Open capsule features mesh Polo shirts, French terry shorts, jacquard towels, caps, and accessories in a colour palette keyed to the blue courts and summer light of Melbourne Park. Pieces are developed with multilevel dye processes and hand detailing on selected polos, aiming for broadcast\u2011friendly polish that still reads athletic on ballkids, umpires, and spectators.<\/span><\/p>\n<h3><b>Fans, customisation and Glam Slam<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Fans can shop the AO26 collection online and on\u2011site, with a Create\u2011Your\u2011Own program returning to Melbourne Park to add initials or tennis\u2011inspired motifs to classic Ralph Lauren items. The brand also continues as the presenting partner of the Glam Slam, an LGBTQIA+ community event held during the tournament, tying its AO presence to messages of inclusion alongside its high visibility uniforms.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"Ralph Lauren is back on court at the Australian Open as Official Outfitter, dressing all on\u2011court staff from&hellip;","protected":false},"author":219894228,"featured_media":21275,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","pad_hide_post_author":"","csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Ralph Lauren Returns to Australian Open as Official Outfitter with a Message of Unity","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1408,1364,1455],"tags":[2943,2944,2542],"class_list":{"0":"post-21273","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"category-fashion","9":"category-sports","10":"tag-australian-open","11":"tag-official-outf","12":"tag-ralph-lauren","13":"cs-entry","14":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.1 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Ralph Lauren Returns to Australian Open as Official Outfitter with a Message of Unity<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/footwearmagazine.com\/?p=21273\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ralph Lauren Returns to Australian Open as Official Outfitter with a Message of Unity\" \/>\n<meta property=\"og:description\" content=\"Ralph Lauren is back on court at the Australian Open as Official Outfitter, dressing all on\u2011court staff from&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/footwearmagazine.com\/?p=21273\" \/>\n<meta property=\"og:site_name\" content=\"Footwear Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/footwearmagazine\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-15T17:34:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/footwearmagazine.com\/wp-content\/uploads\/2026\/01\/SnapInsta.to_613035151_18565163788042524_7490082300447802080_n.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alyssa J. 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