Industry Lifestyle Sports Richard Mille Strengthens Its Performance Identity Through Elite Cycling Richard Mille is using elite cycling to underline its role as a true performance brand, not just a… byAlyssa J. MannJune 26, 2026
Business Industry Sports Giant Group USA Relocates Headquarters to Boulder to Strengthen Cycling Industry Presence Giant Group USA has announced that it will relocate its U.S. headquarters from Newbury Park, California, to Boulder,… byAlyssa J. MannDecember 19, 2025
Business Fashion Industry News Sports Nike Becomes Official Sportswear Partner for Team Visma Lease a Bike in 2025 Rollout Team Visma | Lease a Bike has chosen Nike as its new off-bike sportswear supplier starting July 2025.… byAlyssa J. MannJuly 7, 2025