Move & Explore
adidas Celebrates Kimi Antonelli’s World Title With a Look Back at His Summer Visit
The Mercedes team partner revisits Antonelli’s conversation with Bjørn Gulden as the 20-year-old becomes Formula 1’s youngest world champion.
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Audemars Piguet Welcomes Lucas Pinheiro Braathen as a Friend of the Brand
The Swiss watchmaker’s newest sporting relationship brings Brazil’s Olympic giant slalom champion into its AP x Sport community.
Alibaba Brings Senegalese Drumming and AI Together at Dakar 2026
The Olympic partner’s Teranga Beat installation turns a local musical tradition into a participatory digital experience, alongside cloud infrastructure supporting the Youth Olympic Games.
HEYDUDE Casts Riley Green in Its “Comfort Miracle” Holiday Campaign
The country singer leads a family-comedy campaign linking seasonal footwear, holiday picks and entertainment content across HEYDUDE’s retail channels.
SimplySoles Pledges 2,000-Plus Shoe Pairs and Holiday Proceeds to Dress for Success
The footwear house will donate 10% of net proceeds during two holiday shopping windows, alongside professional footwear for women entering or returning to work.
Burberry Marks 170 Years With Harmony Korine’s Country-House Holiday Film
Pierce Brosnan, Fiona Shaw, Dwyane Wade and Gabrielle Union join a festive campaign that links British heritage with holiday retail.
SAYSKY Takes Running Couture After Dark With a Reflective November 5 Capsule
Midnight Couture brings reflective heart-shaped running-track graphics and a dark palette to the brand’s autumn/winter collection.
VEJA Introduces Atlas With Mountain-Inspired Hardware and a Lugged Sole
The new silhouette pairs outdoor-inspired proportions with oiled leather and suede, adding a more rugged expression to VEJA’s range.
HUGO BOSS Revises 2026 Outlook as Q3 Sales Fall and Gross Margin Improves
The group forecasts a high-single-digit sales decline and €250 million to €300 million in annual EBIT after weaker demand and higher IT-related charges.
Fanatics and NHL Launch Hometown Remix Uniforms for All 32 Teams
City-inspired jerseys and fanwear extend a new leaguewide uniform program into retail for the 2026–27 season.
ASICS Sets December 1 Launch for GEL-NIMBUS 29 With New FF LUXE PLUS Foam
The $170 running shoe updates its cushioning, sole geometry and mesh upper for the franchise’s 29th generation.
Nike Extends Oregon State Partnership Through 2031 and Signs Two NIL Athletes
Braden Atkinson and Jesse Legree join Blue Ribbon Elite as Nike renews its decades-long relationship with the Beavers.
adidas and BAPE Bring Crazy Energy+ to a Jalen Williams Basketball Collection
The November 7 collection pairs metallic silver camouflage footwear with purple apparel inspired by turn-of-the-century basketball culture.
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Footwear in motion.
Brand films worth watching. The stories behind them, through our reporting.
Adidas Originals Taps Kendall Jenner and Jennie to Lead Its Superstar Campaign
Adidas Originals is using the Superstar’s Spring 2026 campaign to put the classic shell toe back at the…
Film: adidas Originals · Still: Adidas Originals
Sneakers & Style
The pairs, people and ideas shaping how we dress.
Cecilie Bahnsen and The North Face Bring Floral Detail to Mules and Alpine Boots
The fourth collaboration pairs ThermoBall mules and Verto Alpine boots with a seven-style Fall Winter 2026 wardrobe.
Kith and TUMI Bring Ombré Aluminum Luggage to Japan’s Monday Program
The November 2 Japan release brings TUMI’s 19 Degree aluminum design together with Kith branding and matching travel cases.
PUMA x JiyongKim CELL Geo Sets November 7 Launch, With Japan Following November 14
The distressed CELL Geo arrives through PUMA and JiyongKim channels first, followed by an exclusive GR8 release in Japan.
VEJA and Two Lost Kids Give the Panenka a Colorful Rework
Brazilian sisters Thali and Gabi bring contrasting colors and an asymmetric design language to two versions of VEJA’s Panenka.
Move & Explore
From daily miles to the trail. Footwear for a life in motion.
SAYSKY Starts Copenhagen Sessions and Sets November 26 Waves Workout
The new community training concept follows its first fartlek session with a guided Waves workout in Fælledparken.
lululemon and Spotify Put Personalized Playlists Into the Running Routine
The mobile experience pairs playlists based on how runners want to feel with discovery of lululemon running products inside Spotify.
Selkirk’s Second Serve Follows Rafa Lenhard’s Return to Competitive Sport
The documentary traces a former junior tennis player’s move from a corporate career into full-time pickleball.
ANTA Expands Research Consortium and Presents a 3D-Printed Tennis Shoe
The October 29 announcement outlines a larger research network and a new laboratory focused on folding structures for footwear.
Wellness & Recovery
Comfort, recovery and the everyday habits that keep us moving.
WHOOP and the University of Queensland Explore Physical and Cognitive Performance
A research collaboration pairs physiological data with chess move quality, decision speed and performance under pressure.
WHOOP Expands Into Turkey Through Four Retail Channels
The wearable brand says it is now available through Amazon, Trendyol, Hepsiburada and Beymen, working with partner Sistem.
Therabody Extends Its Recovery Line With Neck and Face Devices
Therabody has introduced a wearable neck-and-upper-back massager and a heated percussive face device, extending its recovery technology into everyday wellness routines.
ASICS Positions GEL-SLOWCUSH for Easy and Recovery Runs
ASICS introduced GEL-SLOWCUSH in Japan on October 8, pairing FF LUXE PLUS foam with a lighter PureGEL PLUS insert for easy and everyday running.
Reviews & Guides
A closer look at your next pair, from fit to function.
How to Match Shoes With a Suit: Why Tailoring and Footwear Should Be Chosen Together
Men often leave the shoes until last. The jacket is sitting properly, the trousers have the right break,…
INOV8 Roadfly Max and Zero Review: Two Distinct Rides for Long Miles, Fast Sessions and Everyday Comfort
After a month of testing both shoes, I can say they’ve each earned a permanent spot in my…
Beyond the New Balance 530: 6 Retro Sneakers, Compared by Shape and Specs
Six retro sneakers reveal two very different directions for 2026: layered Y2K runners and slim archival track shoes. We compare their shapes, official specifications, and current prices.
Size guides & converters
All size guidesBrand Watch
The launches, partnerships and business moves worth knowing.
Babolat and Michelin Bring Their Footwear Partnership Into Focus at Ladoux
Represent Names Priya de Souza CMO Across Represent and 247
Golden Goose Reopens Its Sydney Flagship Around Co-Creation and Gifting
Santoni Takes Easy to Manhattan With a Pop-Up and Street Dance Film
PUMA Narrows Loss Outlook as Online Growth Offsets Some Wholesale Pressure
Life Time Raises Revenue Outlook After Q3 Sales Grow 14.2%
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Nike x LEGO Sets November Dates for Space-Inspired Basketball Collection
The children’s collection has separate November launches for selected international markets and North America.
Online Betting and Digital Identity: The Security Habits Users Often Overlook
Online betting accounts hold identifying details, payment records and activity history. A look at the everyday habits, from passwords to device changes, that keep that digital identity secure.
Nike Sets November 1 India Launch for Vegam Run
Nike’s India-focused running shoe pairs a November 1 launch plan with a 55-day design-to-product development cycle.
PUMA Puts Mondo Duplantis’ Creative Life Alongside His Pole Vaulting
A new PUMA video brings Mondo Duplantis and CEO Arthur Hoeld into conversation about competition, music and creative expression beyond the pole-vault runway.
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