Move & Explore
Salomon Para-Team Athletes Finish 74km Mascareignes Together
Aurélien Guého and Julien Veysseyre completed Réunion Island’s 74-kilometre Mascareignes together, using trail prostheses co-developed by Salomon and Hopper.
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hummel, ALIS and DBU Bring Danish Football and Street Culture Together
Echoes of Denmark brings ALIS into the national-team kit, with match shirts for Denmark’s men’s and women’s teams and a wider pre-match collection launching October 22.
adidas Originals and Willy Chavarria Launch adiSignature Sweats
The new adiSignature line reworks adidas Originals staples in heavyweight fleece, with the first collection arriving October 23 across adidas channels and select retailers.
PUMA and McLaren Rework James Hunt’s Racing Boots in a Speedcat Mid
The ML Speedcat Mid JH brings James Hunt’s 1970s racing-boot story into PUMA and McLaren’s wider collection of apparel and accessories.
How Air Jordan Changed the Sports Footwear Landscape
From a bold 1985 basketball shoe to a global business, Air Jordan reshaped athlete endorsements, sneaker design and the culture around sports footwear.
SQAIRZ Gives Its Pickleball Shoe a Dill Pickle Makeover
The Dill Pickle Limited Edition pairs a pickle-inspired green design with court-focused features for lateral movement, traction and fit.
RaKai’s First Under Armour Sneaker Turns a Livestream Into a Product Launch
RaKai’s $155 UA Arc 96 “25XX” connects a fan-assisted design process with a retail release.
Under Armour and Feng Chen Wang Bring Their UA Flare Collaboration to China
The October 14 Shanghai presentation was followed by limited footwear availability in the city, with Atlanta to follow in early November.
NikeSKIMS Adds Sherpa Layers and New Rift Satin Colors for October
NikeSKIMS’ October 22 collection pairs new outerwear materials with University Red and Shadow Brown Rift Satin footwear.
Nike and the Virgil Abloh Foundation Bring “The Codes” to New York
The Shed exhibition opens December 10, with nearly 1,000 objects spanning Abloh’s creative practice and Nike partnership.
Nike’s Doernbecher Freestyle 22 Gives Six Patients New Footwear Canvases
Announced October 16, the six-design collection debuted at auction in Portland before a planned U.S. retail release this winter.
Pharrell and adidas Set October 24 Release for Red and Storm Jellyfish Sneakers
The two VIRGINIA Adistar Jellyfish colorways arrive as one global release, priced at $300 per pair.
adidas Connects Stan Smith Archives With New Footwear at Shanghai’s “Future of Three”
The Shanghai program combines a Stan Smith residency, Spring/Summer 2027 previews and Y-3’s first runway presentation in China.
Sneakers & Style
The pairs, people and ideas shaping how we dress.
Prada Linea Rossa Footwear Supports Diego Poncelet’s 151.83 km/h Skateboard Record
Prada Linea Rossa developed bespoke shoes and gloves for downhill skateboarder Diego Poncelet, whose 151.83 km/h run on a closed Québec road set a standing-position speed record.
Christian Louboutin Puts La Pigalle at the Center of Its Spring 2027 Show
Christian Louboutin’s Spring/Summer 2027 presentation stars Dita Von Teese and puts the updated La Pigalle pump, including the crystal-embellished Macbetha, at the center of its story.
Roger Vivier Brings Floral Codes to Spring/Summer 2027 Footwear
Gherardo Felloni’s Vivier en Fleur collection reworks the house’s slingbacks, Belle Vivier shoes and sneakers with flowers, butterflies and archival details.
Jimmy Choo’s Spring 2027 Collection Pairs Mary Janes With Low-Heeled Slingbacks
Jimmy Choo’s Character Studies collection moves between restrained everyday shapes and decorative occasion shoes.
Move & Explore
From daily miles to the trail. Footwear for a life in motion.
Real Madrid, adidas and FARM Rio Launch Brazil-Inspired Collection
Real Madrid, adidas and FARM Rio’s new apparel collaboration pairs the club’s identity with the Brazilian label’s botanical prints and takes inspiration from Rio’s altinha beach game.
Nike Shows How Elite Runners in Kenya Are Shaping Apex and Its Next Racing Shoes
Nike details how elite runners in Eldoret tested Apex and future racing prototypes, linking athlete feedback on fit, weight and grip to its marathon shoe development.
Lacoste Turns the Tennis Net Into ACE-T1 Footwear for Spring 2027
Lacoste’s Spring/Summer 2027 runway at Roland-Garros introduces the ACE-T1 caged sneaker and extends its tennis-inspired footwear language into a wedge and lace-up pump.
adidas Opens Home of Innovation Hub to Show How Athlete Research Shapes Footwear
The new public Home of Innovation hub connects ADIZERO footwear with adidas’s athlete research, testing and wider performance platforms.
Wellness & Recovery
Comfort, recovery and the everyday habits that keep us moving.
ASICS Positions GEL-SLOWCUSH for Easy and Recovery Runs
ASICS introduced GEL-SLOWCUSH in Japan on October 8, pairing FF LUXE PLUS foam with a lighter PureGEL PLUS insert for easy and everyday running.
Nike and Hyperice Push Recovery Footwear Forward With the Air Zoom Hyperslide
Nike is treating recovery like a category in its own right, not an afterthought. With the Air Zoom…
Fitasy Stride 1.0: Breathable Recovery Shoe Reviewed After a Month
I have tested a lot of shoes. The specs rarely tell the full story. Wear tells you everything.…
Alo Brings Luxury Wellness Style to Tennis With Its New Collection
Alo is not treating tennis as a traditional performance sport. Instead, the brand is folding it into its…
Reviews & Guides
A closer look at your next pair, from fit to function.
How to Match Shoes With a Suit: Why Tailoring and Footwear Should Be Chosen Together
Men often leave the shoes until last. The jacket is sitting properly, the trousers have the right break,…
INOV8 Roadfly Max and Zero Review: Two Distinct Rides for Long Miles, Fast Sessions and Everyday Comfort
After a month of testing both shoes, I can say they’ve each earned a permanent spot in my…
Beyond the New Balance 530: 6 Retro Sneakers, Compared by Shape and Specs
Six retro sneakers reveal two very different directions for 2026: layered Y2K runners and slim archival track shoes. We compare their shapes, official specifications, and current prices.
Size guides & converters
All size guidesBrand Watch
The launches, partnerships and business moves worth knowing.
Decathlon to Open Its First Cork Store on October 16
Golden Goose and Disney Set October 13 Global Launch With Store Events
lululemon Brings Footwear Into New Product Chief’s Remit
ANTA Sports Becomes PUMA’s Largest Shareholder After 29.06% Stake Deal Closes
Manolo Blahnik Opens Harrods Shoe Heaven Boutique With 300 Exclusive Sketches
Salomon Opens First Full Price UK Store Outside London
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adidas Takes All Six Podium Places at the 2026 Berlin Marathon
Tigst Assefa and Guye Adola led an adidas sweep of the men’s and women’s podiums in Berlin.
Lacoste and Mackintosh Bring Rainwear to the Tennis Court
Lacoste and Mackintosh pair waterproof bonded cotton with neo tennis silhouettes in a twelve piece FW26 collection.
On Opens Its First Austrian Store in Vienna
On has opened its first Austrian store at Neubaugasse 20 in Vienna, bringing footwear, apparel and local community programming into a 230 square meter space.
Stone Island Brings Its Collector Series to Selfridges
Stone Island is rotating collector archives, current outerwear and exclusive product through Selfridges’ Corner Shop.
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