Brand Watch
Online betting accounts hold identifying details, payment records and activity history. A look at the everyday habits, from passwords to device changes, that keep that digital identity secure.
PUMA reported €1.776 billion in third-quarter sales as ecommerce growth contrasted with weaker wholesale demand.
A new PUMA video brings Mondo Duplantis and CEO Arthur Hoeld into conversation about competition, music and creative expression beyond the pole-vault runway.
International Crocs sales and HEYDUDE wholesale growth helped lift quarterly revenue 4.6% to $1.043 billion.
Hockerty brings hand-embroidered initials and wedding dates to made-to-order ceremonial footwear, with slippers, Oxfords, Derbies, and loafers crafted in Spain.
Three nonprofits will share approximately ZAR 4.11 million through Futures in Motion’s South African rollout.
The Fall/Winter 2026 collection combines Karintha, Gazelle, ADIZERO Adios and BW footwear with a broader apparel and accessories offering.
The retailer’s company-reported trackside results show how its Formula 1 partnership connects event retail with fashion merchandising.
The seven-piece athlete capsule launches October 27, connecting women’s soccer culture with everyday apparel.
The collaboration combines college-team merchandise, music culture and athlete participation, with releases beginning October 27.
A new Ann Arbor facility begins work across biomechanics, materials, robotics and design, with ASICS expecting the research to inform performance products by 2028.
ATG has completed its purchase of Lowe Alpine’s brand assets and plans to center the outdoor label’s initial range on trekking packs and accessories.
The navy leather King Avanti marked the partnership’s return under Simone Bellotti, with a first release on October 14, 2025.
Brand films worth watching. The stories behind them, through our reporting.
Adidas Originals is using the Superstar’s Spring 2026 campaign to put the classic shell toe back at the…
Film: adidas Originals · Still: Adidas Originals
The pairs, people and ideas shaping how we dress.
The Purple Stardust launch updates the post-retirement Kobe model with a new cushioning setup and a roomier forefoot.
The denim collaboration rolled out through China, Japan, Korea and US city exclusives before its February 20 global release.
The 2026 release brings a shelved 1999 sample into production with revised proportions and expanded Infrared detailing.
The 30th-anniversary collection spans Air Jordan footwear and apparel, with availability beginning November 5.
From daily miles to the trail. Footwear for a life in motion.
Three Crown Athletics Club Antsirabe runners supported by the Salomon Foundation placed in three races at the Grand Raid de La Réunion.
Baffin is the presenting sponsor of Chasing Antarctica, a documentary about Connor Emeny’s effort to complete an Iron-distance triathlon on all seven continents.
Aurélien Guého and Julien Veysseyre completed Réunion Island’s 74-kilometre Mascareignes together, using trail prostheses co-developed by Salomon and Hopper.
Echoes of Denmark brings ALIS into the national-team kit, with match shirts for Denmark’s men’s and women’s teams and a wider pre-match collection launching October 22.
Comfort, recovery and the everyday habits that keep us moving.
Therabody has introduced a wearable neck-and-upper-back massager and a heated percussive face device, extending its recovery technology into everyday wellness routines.
ASICS introduced GEL-SLOWCUSH in Japan on October 8, pairing FF LUXE PLUS foam with a lighter PureGEL PLUS insert for easy and everyday running.
Nike is treating recovery like a category in its own right, not an afterthought. With the Air Zoom…
I have tested a lot of shoes. The specs rarely tell the full story. Wear tells you everything.…
A closer look at your next pair, from fit to function.
Men often leave the shoes until last. The jacket is sitting properly, the trousers have the right break,…
After a month of testing both shoes, I can say they’ve each earned a permanent spot in my…
Six retro sneakers reveal two very different directions for 2026: layered Y2K runners and slim archival track shoes. We compare their shapes, official specifications, and current prices.
The launches, partnerships and business moves worth knowing.
More stories for every way you move.
The first Harden signature shoe returned with Hyperboost cushioning, an October 15 global release and a $140 announced US price.
ASICS and SneakerLAH’s $210 GEL-KAYANO 20 collaboration draws its colors and details from Malaysia’s Ice Kacang dessert and is scheduled for October 24 in the U.S.
The October 28 collection pairs two CLIMACOOL 1 sneakers with a tracksuit and flip-flops.
The third chapter of the collaboration pairs the Spiritain 2000 with apparel influenced by Midwest workwear.
Every pair has a story.
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