Sneakers & Style
Represent’s Fall/Winter 2026 JAWBREAKER Drop 2 adds the suede Wrap Boot, leather Alpha Trek and taupe-suede Trekker alongside the collection’s after-hours styling direction.
Liverpool’s men’s team arrived at Anfield in TOMMY HILFIGER ahead of its Villarreal match, with Fall 2026 footwear included in the players’ pre-game looks.
Therabody has introduced a wearable neck-and-upper-back massager and a heated percussive face device, extending its recovery technology into everyday wellness routines.
adidas and the German Ski Federation marked 50 years together with athlete fittings, team kit distribution and an anniversary collection at adidas’ Herzogenaurach campus.
Three Crown Athletics Club Antsirabe runners supported by the Salomon Foundation placed in three races at the Grand Raid de La Réunion.
Fondation Lacoste is marking its 20th year with a programme honouring coaches and mentors, including an event with Venus Williams and First Serve in Miami.
The second VEJA x Jelly Mallow collaboration adds two children’s Small Esplar sneakers, alongside two Small Volley styles, in four colorways.
Baffin is the presenting sponsor of Chasing Antarctica, a documentary about Connor Emeny’s effort to complete an Iron-distance triathlon on all seven continents.
adidas Canada has become the Montreal Canadiens’ official athletic apparel and footwear partner and signed winger Cole Caufield to a multiyear ambassador deal.
PUMA has elected ANTA executive Dennis Tao as supervisory board chair and appointed Jeanne Huang as a board member, with both terms running through the company’s May 2027 AGM.
Aurélien Guého and Julien Veysseyre completed Réunion Island’s 74-kilometre Mascareignes together, using trail prostheses co-developed by Salomon and Hopper.
Echoes of Denmark brings ALIS into the national-team kit, with match shirts for Denmark’s men’s and women’s teams and a wider pre-match collection launching October 22.
The new adiSignature line reworks adidas Originals staples in heavyweight fleece, with the first collection arriving October 23 across adidas channels and select retailers.
The pairs, people and ideas shaping how we dress.
The ML Speedcat Mid JH brings James Hunt’s 1970s racing-boot story into PUMA and McLaren’s wider collection of apparel and accessories.
From a bold 1985 basketball shoe to a global business, Air Jordan reshaped athlete endorsements, sneaker design and the culture around sports footwear.
The Dill Pickle Limited Edition pairs a pickle-inspired green design with court-focused features for lateral movement, traction and fit.
RaKai’s $155 UA Arc 96 “25XX” connects a fan-assisted design process with a retail release.
From daily miles to the trail. Footwear for a life in motion.
Real Madrid, adidas and FARM Rio’s new apparel collaboration pairs the club’s identity with the Brazilian label’s botanical prints and takes inspiration from Rio’s altinha beach game.
Nike details how elite runners in Eldoret tested Apex and future racing prototypes, linking athlete feedback on fit, weight and grip to its marathon shoe development.
Lacoste’s Spring/Summer 2027 runway at Roland-Garros introduces the ACE-T1 caged sneaker and extends its tennis-inspired footwear language into a wedge and lace-up pump.
The new public Home of Innovation hub connects ADIZERO footwear with adidas’s athlete research, testing and wider performance platforms.
Comfort, recovery and the everyday habits that keep us moving.
ASICS introduced GEL-SLOWCUSH in Japan on October 8, pairing FF LUXE PLUS foam with a lighter PureGEL PLUS insert for easy and everyday running.
Nike is treating recovery like a category in its own right, not an afterthought. With the Air Zoom…
I have tested a lot of shoes. The specs rarely tell the full story. Wear tells you everything.…
Alo is not treating tennis as a traditional performance sport. Instead, the brand is folding it into its…
A closer look at your next pair, from fit to function.
Men often leave the shoes until last. The jacket is sitting properly, the trousers have the right break,…
After a month of testing both shoes, I can say they’ve each earned a permanent spot in my…
Six retro sneakers reveal two very different directions for 2026: layered Y2K runners and slim archival track shoes. We compare their shapes, official specifications, and current prices.
The launches, partnerships and business moves worth knowing.
More stories for every way you move.
The October 14 Shanghai presentation was followed by limited footwear availability in the city, with Atlanta to follow in early November.
NikeSKIMS’ October 22 collection pairs new outerwear materials with University Red and Shadow Brown Rift Satin footwear.
Announced October 16, the six-design collection debuted at auction in Portland before a planned U.S. retail release this winter.
The two VIRGINIA Adistar Jellyfish colorways arrive as one global release, priced at $300 per pair.
Every pair has a story.
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