
Brand Watch
Under Armour Honors Lindsey Vonn’s 20-Year Partnership With Baltimore Street Dedication
Lindsey Vonn Way and a city proclamation turn the brand’s longstanding athlete relationship into a local celebration.

The home and away uniforms are scheduled to debut November 7, pairing an embossed club crest with a tribute to Gianluca Basile.

The November appointments connect brand experience and long-term planning with the activewear company’s new leadership structure.

The limited-edition collaboration spans eleven knitwear and accessory styles, translating FARM Rio’s nature-inspired motifs into cashmere.

The new insulated mesh-panel vest launches globally from December 2026, following testing with Leah Yingling, Nikki Hiltz and Lewis Hamilton.

The 17-year-old forward joins adidas’s women’s football roster alongside her move to Angel City on a contract through 2030.
Brand films worth watching. The stories behind them, through our reporting.
The new insulated mesh-panel vest launches globally from December 2026, following testing with Leah Yingling, Nikki Hiltz and Lewis Hamilton.
Film: lululemon · Still: lululemon — Winter 2026 campaign
The pairs, people and ideas shaping how we dress.

An archived T.H. Atlantic runway look returns in the singer’s new video, following her performance at the brand’s Spring 2027 show.

The BadBo 1.0 and BadBo 1.1 return in grey and brown-pink palettes, with a global November 12 launch through CONFIRMED and selected retailers.

Brown and beached mauve leather bring a new material expression to First String’s Jack Purcell, linking the shoe’s archive with a young tennis player.

The shoe arrives November 10, followed by fleece, insulated outerwear and the wider Retro Sport collection on November 17.
From daily miles to the trail. Footwear for a life in motion.

The new G.T. Series turns three familiar basketball names into distinct builds for lift, power and reactive speed.

The November 3 launch pairs alpine and freestyle GORE-TEX outerwear with team-branded fleece, everyday apparel and Base Camp travel gear.

The four-piece Las Vegas Grand Prix drop continues the partners’ city-inspired series, led by a chrome leather jacket and neon racing graphics.

Botanical graphics, shifting stripes and repeated Double Diamond motifs bring PAM’s visual language into football shirts, mesh layers and technical outerwear.
Comfort, recovery and the everyday habits that keep us moving.

The new 500 ml drinks combine whey protein with two fruit flavours as Arla tests a convenient format for active, everyday routines.

The three-flavor launch brings chocolate-led protein coffee to the brand’s online shop at €35.99 per 500 grams.

A research collaboration pairs physiological data with chess move quality, decision speed and performance under pressure.

The wearable brand says it is now available through Amazon, Trendyol, Hepsiburada and Beymen, working with partner Sistem.
A closer look at your next pair, from fit to function.

Men often leave the shoes until last. The jacket is sitting properly, the trousers have the right break,…

After a month of testing both shoes, I can say they’ve each earned a permanent spot in my…

Six retro sneakers reveal two very different directions for 2026: layered Y2K runners and slim archival track shoes. We compare their shapes, official specifications, and current prices.
The launches, partnerships and business moves worth knowing.
More stories for every way you move.

The Tiempo Maestro Elite and Streetgato launch first in Los Angeles on November 7, with Honduras and Liberia informing their shared design story.

Original sketches and puppets of Jack Skellington, Sally and Zero inform LOEWE’s special collection, with campaign imagery focused on the making process.

The Woman, Man and Kids store pairs MANGO’s New Med concept with reclaimed wood and Belgian bluestone, expanding its Belgian network.

Second-quarter revenue reached $2.2 billion, while global comparable retail sales rose 10% and the company increased its fiscal-year outlook.
Every pair has a story.
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