NISMO Teases Monaco E-Prix Return Ahead of Formula E Showdown
May 17, 2026
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NISMO is counting down to one of the most iconic stops on the Formula E calendar, teasing “Not long now…” from Monte Carlo ahead of the Monaco E‑Prix. Fans are eagerly anticipating the NISMO Monaco E-Prix and all the action it promises. Anticipation is building around the NISMO Monaco E-Prix
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C.P. Company Opens New Flagship Store in Bologna
May 17, 2026
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C.P. Company has circled back to where its story began, opening a new flagship store in Bologna. The C.P. Company Bologna Flagship Store marks an important chapter for the brand. The brand chose Via Castiglione 5/e, on the corner of Via Clavature, not just for footfall but for meaning: this
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PUMA Thailand Launches 2026 Scuderia Ferrari HP Replica Collection
May 17, 2026
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PUMA Thailand brings Formula 1 style into daily life with the 2026 PUMA for Scuderia Ferrari HP Replica Collection, now in stores and online. The idea is simple: team-inspired pieces you can keep wearing long after race weekend ends. Track DNA, clean design The collection takes its cues straight from
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Oner Active Opens First Flagship Store on Bond Street in New York
May 17, 2026
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Oner Active is moving from online-only to IRL, signing a 10‑year lease for a store on Bond Street in New York. It is a big step for the UK brand, which was created “by women, for women” and until now has had no permanent retail space even in its home
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Vuori Opens New Store at University Park Village in Fort Worth
May 17, 2026
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Fort Worth is getting a fresh dose of West Coast ease as Vuori prepares to open in the former Apple Store space at University Park Village. Known for performance apparel rooted in the California coastal lifestyle, the brand blends gym-ready function with laid-back surf energy a mix that fits neatly
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Wolford Introduces Energy Top and Leggings for Effortless Luxury Layering
May 17, 2026
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Wolford is pushing its luxury-basics story further with the Wolford Energy Set, featuring the Energy top and leggings, a matching set designed to feel like a true second skin. The concept is effortless sophistication you can actually live in: pieces that contour, smooth and move with you, without shouting for
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The North Face Unveils New U.S. Ski & Snowboard Partnership Through 2034
May 16, 2026
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The North Face is back on the start gate as the official performance apparel partner of U.S. Ski & Snowboard in a new eight‑year deal running through 2034. This marks the exciting return and expansion of The North Face U.S. Ski & Snowboard Partnership. This marks an exciting new chapter
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NOBULL Opens Summer Pop Up at Boston Seaport
May 16, 2026
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NOBULL is coming home for the summer with a new Boston pop up, now officially open at The Current in the Seaport. For a brand that built its reputation online and in the gym, this is a rare chance to experience NOBULL in person try on the trainers you’ve only
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JW Anderson and Diadora Reimagine the 1975 Equipe as a Modern Retro Runner
May 16, 2026
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JW Anderson and Diadora are stepping into retro running territory with a fresh take on the Equipe, a performance trainer originally launched in 1975. The new JW Anderson x Diadora Equipe sneaker embodies this spirit. Instead of treating the sneaker like a museum piece, the collaboration reworks the classic silhouette
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