Business

Kellanova (NYSE: K), the global snacking and food giant behind brands like PringlesCheez-It, and Special K, is redefining marketing effectiveness through advanced analytics, AI, and culturally resonant collaborations.…

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The global footwear market currently stands at the intersection of tradition and innovation, poised for significant expansion.…

Tara McRae PUMA

Sportswear giant PUMA has announced the appointment of Tara McRae as the new President of PUMA North America (PNA), marking a significant leadership shift in one of the company’s most strategically important markets.…

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BodyHealth, a leader in science-backed nutritional supplements, has teamed up with Miami Heat All-Star Bam Adebayo to launch a new NSF Sport-certified supplement line, reinforcing its commitment to athlete safety and performance.…

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SHEIN, the global fast-fashion powerhouse, has introduced Trend Stores, a curated collection of digital storefronts designed to simplify the shopping experience and cater to Gen Z’s diverse aesthetic preferences.…

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Birkenstock, the iconic German footwear brand renowned for its ergonomic designs and commitment to foot health, has opened its tenth company-owned US retail store in Nashville, Tennessee, solidifying its growth in the American market.…

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In a groundbreaking move that merges the worlds of iconic toys, professional sports, and fashion, Mattel’s Barbie brand has joined forces with the Professional Women’s Hockey League (PWHL) and Canadian lifestyle brand Peace Collective.…

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The global sustainable footwear market is undergoing a transformative phase, driven by heightened environmental awareness and material innovations.…

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Women’s sports are emerging as the ultimate power play for fashion and beauty brands.

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V&Co. Beauty has solidified its position in the haircare market with the March 2025 launch of three peptide-infused shampoo and conditioner collections—MoistureSmooth & Shine, and Volume.…