adidas US Football Unveils Travis Hunter “Albino Gator” PE Cleat
adidas US Football adds a regional edge to its player-exclusive lineup with Travis Hunter’s “Albino Gator” PE, a…
Adidas
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adidas and SATISFY Launch ADIZERO ADIOS PRO 4 Collaboration
adidas has teamed up with Paris-based running label SATISFY for a new multi-season partnership, starting with a limited-edition…
adidas A-TYPE Brings Italian Luxury Craftsmanship to Classic Sportswear
ESSX is giving New York a clean first look at adidas Originals’ most elevated project yet. The new…
Adidas Launches Record Breaking Adizero Adios Pro Evo 3 Globally Following London Wins
Sabastian Sawe became the first person to officially run a marathon under two hours, clocking at the London Marathon…
Adidas Breaks the 100 Gram Barrier with the Adizero Adios Pro Evo 3
Adidas unveiled the Adizero Adios Pro Evo 3 on April 22, 2026, the brand’s first sub 100 gram…
James Carnes Joins PUMA From Adidas to Lead a Newly Created SVP Creative Direction Role
PUMA appointed James Carnes as Senior Vice President Creative Direction on April 13, 2026, effective immediately, in a…
Adidas Unveils a 3D Printed Football Boot Built Under Project R.A.P.
Adidas unveiled its second Project R.A.P. (Radical Athlete Perception) application in April 2026, a 3D printed football boot…
ASOS Collection 03 with Adidas Originals Arrives Alongside Exclusive Bronze Snake UK Deal
ASOS and Adidas Originals to launch Collection 03 on April 16, the third and largest chapter in an…
Nike Enters Exclusive Talks to Supply UEFA Match Balls from 2027 in a Deal Worth Over €40 Million per Year
UC3, the joint venture between UEFA and the European Club Association, announced on April 9 that it has…
The Salomon Speed Lab Collection Goes Global on April 14 After a Paris Exclusive
Salomon has launched a new performance running collection built around a single objective: creating the fastest shoe in…