News
In a groundbreaking move that merges the worlds of iconic toys, professional sports, and fashion, Mattel’s Barbie brand has joined forces with the Professional Women’s Hockey League (PWHL) and Canadian lifestyle brand Peace Collective.…
The global sustainable footwear market is undergoing a transformative phase, driven by heightened environmental awareness and material innovations.…
Wolverine Boots has partnered with country artist Jordan Davis to launch product collections and initiatives celebrating skilled trades, blending music, heritage craftsmanship, and workforce advocacy.…
Hanes, America’s No. 1 basic apparel brand, has launched Hanes Moves, its first-ever cross-category athleisure line, marking a strategic expansion into the $55 billion activewear market.…
Saucony, the 127-year-old running brand under Wolverine World Wide (NYSE: WWW), has unveiled its 2025 North American professional running roster, adding 11 elite athletes to its existing nine-member team.…
In a move that marks the end of an era, Donatella Versace has announced her decision to step down as the Chief Creative Officer of Versace, a position she has held with distinction for nearly three decades.…
When the NLE Choppa Duck Boot launched in May 2024 it quickly became a cultural moment.…
Jessica Campbell, a trailblazer in professional hockey, has partnered with L’Oréal Paris Canada for its latest campaign, Worth It, launched on International Women’s Day 2025.…
Tennis legend Serena Williams has acquired an ownership stake in the WNBA’s Toronto Tempo, becoming a co-owner of Canada’s first franchise in the league.…
Saucony, the global performance running and lifestyle brand, has unveiled its latest global brand campaign, Run as One, a powerful ode to the brand’s rich heritage and the evolving cultural landscape of running.…
You must be logged in to post a comment.