PrizePicks Launches Biggest Football Campaign with Marshawn Lynch and Adam Devine
Comedic campaigns blend sports energy with celebrity personalities as PrizePicks celebrates the rush of getting picks right—and highlights…
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Kingsford Expands $355K Investment in Black Barbecue Culture With Pass The Tongs Program
A new initiative mixes mentorship food festivals and cultural dialogue to honor the past and inspire the next…
Academy Sports + Outdoors Appoints Brandy Treadway as Chief Legal Officer
Academy Sports + Outdoors has announced the appointment of Brandy Treadway as Executive Vice President, Chief Legal Officer, and Corporate Secretary. In…
Uniform Advantage and Clove Launch Back-to-School Locker Box for Nursing Students
Nursing and medical students start the new semester with confidence thanks to a curated kit of shoes, scrubs,…
REIGN Total Body Fuel Adds Luke Kuechly and Nick Chubb as Athlete Ambassadors
REIGN adds two football stars namely Luke Kuechly and Nick Chubb to its elite roster as the energy…
Vital Proteins Makes 2025 US Open Debut as First Collagen Partner
America’s top collagen brand brings new energy to wellness and tennis with in-stadium experiences product launches and star-powered…
Dove US Open Campaign Selects First-Ever Underarm Ambassador
Dove Advanced Care Antiperspirant has announced its role as the Official Underarm Sponsor of the 2025 US Open…
Nike Running Launches 2025 Pop-Up at Nordstrom NYC With Community Events
Nordstrom NYC is raising the bar for runners with the debut of Nike Running The Corner—a limited-time popup…
UFC Signs Seven-Year $1.1B Streaming Deal With Paramount+ Starting 2026
Starting in 2026 UFC’s live events will stream exclusively on Paramount+ giving fans unprecedented access and shifting away…
Nike Running @ The Corner Debuts at Nordstrom NYC’s 57th and Broadway Flagship
This summer, Nordstrom NYC is turning one of Manhattan’s most iconic corners into a must-visit destination for runners. With the…
Vans OTW and NEIGHBORHOOD Drop 2025 Sneaker Capsule Marking Sixth Collaboration
Vans’ influential OTW line (Off The Wall) and iconic Japanese streetwear brand NEIGHBORHOOD have teamed up for the…
Brooks Reports Double-Digit Global Revenue Growth for Second Quarter 2025
Brooks builds on strong demand in running and active lifestyles with continued robust international sales and market share…
Osprey Packs Unveils Spring 2026 Run Collection with New Duro Dyna Pro Series
For Spring 2026, Osprey Packs is setting a bold new standard in trail running gear by revamping its entire lineup…
Wolverine Unveils Most Advanced Work Boots in 142 Years
When it comes to comfortable work boots, America’s blue-collar workforce demands the best, and Wolverine is delivering with the Infinity…
Shoe Palace Partners with Centric Software to Streamline 250 Stores and eCommerce Growth
Shoe Palace, a leading national retailer in fashion and footwear, has selected Centric Software and its Centric PLM solution to centralize…
Salomon Opens Anfu Concept Store in Shanghai Blending Paris and Local Culture
SALOMON, a pioneer in modern mountain sports and outdoor lifestyle, has opened its latest retail milestone, the SALOMON…
Nike Launches Yu Gi Oh Air Max 95 Joey Wheeler Sneaker Worldwide September 12
In an unexpected yet thrilling move for anime and sneaker culture alike, Nike has partnered with KONAMI and the iconic Yu-Gi-Oh! franchise to reimagine…
Adidas Replaces Nike as Tennessee Athletics Outfitter in 10 Year Deal
Adidas and the University of Tennessee have announced a historic agreement that will see Adidas replace Nike as the university’s official athletic outfitter…
Chris Paul Launches The Chris Paul Collective in Los Angeles
Chris Paul, the legendary point guard, entrepreneur, and philanthropist, is entering a new chapter in Los Angeles as…
Reebok Launches Angel Reese 1 as Brand’s First Signature WNBA Shoe in 2025
Reebok’s return to basketball hits new heights with the Angel Reese 1 delivering court-ready innovation and culture-driving design…
Barrett Distribution 2025 Partners With FCTRY LAb To Drive Footwear Innovation and D2C Growth
A new partnership brings Barrett’s fulfillment expertise to one of the most buzzworthy names in performance and streetwear…
Nike Launches Erling Haaland Phantom 6 Low Player Edition August 18
Nike and football phenomenon Erling Haaland are set to launch Haaland’s first Player Edition model of the cutting-edge Phantom 6 Low. Crafted for strikers…
Willy Chavarria and Adidas 2025 Apologize for Oaxaca Slip-On After Cultural Appropriation Criticism
US fashion designer Willy Chavarria and Adidas Originals have both issued public apologies following strong criticism of their Oaxaca Slip-On…
Under Armour Q1 Revenue Falls 4 Percent to 1.1 Billion
Under Armour has reported its unaudited financial results for the first quarter of fiscal 2026, which ended on June 30, 2025. Results…