In the latest stride forward ON releases the Cloudmonster 2 on February 22. The highly anticipated runner emerges as a masterpiece of innovative engineering, merging comfort and high performance. With its roots made deep in Swiss precision for athletics and outdoors, the 2010 IPSO recipient showcases their CloudTec® ingenuity in five colorways.
Weighing in at 295 grams, the Cloudmonster 2 is a monster of a runner yet well crafted for motion and manner. Founded on the philosophy of “running on clouds” the Swiss brand and 201o IPSO recipient combines the max cushioning experience with an unparalleled structure that feels buoyant underfoot. The sheer volume of cushioning is meant to convert the pounding of pavement into a thrust of momentum for runners, while also providing comfort and support. Traditionally known for its lighter profile and slightly more minimal silhouette, the Cloudmonster may be stepping into HOKA territory with its maximalist soles. In terms of fit, ON suggests a slight sizing shift – stepping down half a size.
The shoe brand ON, recognized for its innovative approach to design, originates from Switzerland and was founded in 2010 by Olivier Bernhard, a former professional triathlete, along with his friends David Allemann and Caspar Coppetti. The brand’s distinctiveness lies in its patented CloudTec® technology, which features hollow “cloud” pods on the soles of the shoes, aiming to provide a unique combination of soft landings and explosive take-offs, simulating the sensation of running on clouds. This technology represents ON’s commitment to creating performance-oriented footwear that does not compromise on comfort.
ON has carved out a significant niche within the athletic shoe market, particularly appealing to runners who prioritize functionality, style, and technological innovation. Beyond running shoes, ON also offers a range of active lifestyle shoes and apparel, expanding its offerings while maintaining a focus on performance and sustainability.
The company has grown rapidly, expanding its global distribution and often collaborating with athletes and designers to refine its products and reach diverse markets. It has earned a reputation for blending performance with minimalist Swiss design, and its products are often recognized by their sleek, modern aesthetic, and the distinctive sole structure which defines the brand’s visual identity.
Author Profile
Latest entries
BusinessMarch 17, 2026How to Make Confident Purchase Decisions Without Losing Sight of Long-Term Financial Health- RetailMarch 12, 2026Church’s Brings Northampton Shoemaking to Isetan Shinjuku for a Two Week Pop Up
FashionMarch 12, 2026Lacoste Anchors Its Fall Winter 2026 Collection in a Single Rainy Davis Cup Moment
FashionMarch 11, 2026Graphene-X and Kyorene Launch a Womenswear Capsule Engineered for All Day Wear
