Rihanna has launched the highly-anticipated Creeper Phatty, a reimagined and amplified version of her iconic FENTY x PUMA Creeper. This latest creation, designed and named by the multi-talented artist herself, gives us everything we wanted, and more.
The Creeper Phatty is a statemen to Rihanna’s vision. A clear revival to the beloved OG Creeper in a manner that’s not only nostalgic but undeniably contemporary. “We took our OG Creeper and made it bigger and badder,” Rihanna said, expressing her passion for reinventing a classic silhouette. The Creeper Phatty embodies extra confidence, extra style, and, well, extra everything.
Wrapped in luxurious suede, the Creeper Phatty boasts a padded and debossed formstrip, a debossed Fenty logo on the tongue, and laces with distinctive gold aglets. The pièce de résistance is the stacked gum sole, literally and figuratively elevating the shoe to new heights.
Maria Valdes, Chief Product Officer at PUMA, expressed the brand’s excitement about bringing back the Creeper. “This shoe has universal appeal, and we’ve seen tremendous consumer excitement for the silhouette to return. We are excited to not only be able to build upon the existing silhouette with the Creeper Phatty but also expand our offering to the entire family.”
Fashion enthusiasts worldwide can mark their calendars for November 30, 2023, at 10 am EST when the FENTY x PUMA Creeper Phatty hits the virtual shelves on puma.com and at global retailers, including Foot Locker. Available in all genders and all ages.