Saucony® Launches New Gore-Tex Technology Collection

Saucony unveils its latest innovation: the Gore-Tex Collection.

Saucony® Launches New Gore-Tex Technology Collection

Saucony unveils its latest innovation: the Gore-Tex Collection. Launched on October 1, 2024, this collection reimagines some of Saucony's most beloved shoes by integrating cutting-edge Gore-Tex technology. It ensures waterproof protection without sacrificing breathability, so whether you’re running in the rain, hiking through damp terrains, or simply navigating a busy day, your feet remain dry and comfortable.

The collection on saucony.com and select retailers features six enhanced models: Triumph 22, Kinvara 15, Grid Peak, Peregrine 14, Ride TR2, and Grid Shadow 2. Each shoe in this lineup is meticulously designed to blend innovation, performance, and style seamlessly, adhering to Saucony’s “One Saucony” philosophy.

Joy Allen-Altimare, Saucony's global chief marketing officer, highlighted the significance of this launch:

"As we transition into cooler, wetter seasons, we've reimagined our beloved styles with cutting-edge weather-ready technology, ensuring they maintain the design that our customers cherish," said Joy Allen-Altimare, Saucony's global chief marketing officer.

He added: "Integrating Gore-Tex into our footwear is a true breakthrough, offering unmatched waterproof protection and breathability. This empowers our community to perform at their peak, no matter the weather. Our commitment to innovation drives us to exceed expectations, and with these advancements, we're proud to support an active lifestyle in any condition."

Product Campaign Highlights

  • Triumph 22 Gore-Tex: Known for its superior comfort and balanced platform, the Triumph 22 is built for long runs and all-day wear. With highly responsive PWRRUN PB cushioning, it provides ultimate shock absorption and energy return.
  • Grid Peak Gore-Tex: Designed for adventure, the Grid Peak is a Y2k trail in a lifestyle shoe. Offering the durability of a trail shoe with the comfort to wear all day, the Grid Peak works on both rugged terrains and city streets with durable mesh, synthetic nubuck, and unique webbing details.
  • Grid Shadow 2 Gore-Tex: A modern take on a classic, the Grid Shadow 2 offers retro style with contemporary comfort, featuring GRID cushioning technology and a reflective logo for visibility.
  • Peregrine 14 Gore-Tex: A weatherproof, all-trail specialist with a reimagined upper for debris protection, breathable waterproof shield, and versatile 5mm lug design for tough grip on various terrains.
  • Kinvara 15 GTX: For those who refuse to be stopped by rain or snow, the Kinvara 15 GTX features GORE-TEX® Invisible Fit technology to keep water out while allowing your feet to breathe. Run confidently and comfortably, no matter the weather or distance
  • Ride TR2 GTX: Designed to take you from road to trail and back again, the Ride TR2 GTX features supremely comfortable PWRRUN+ cushioning and a durable mesh upper for ultimate protection.

Each model in this collection has unique attributes tailored for various activities. For instance, the Triumph 22 is perfect for long runs with its PWRRUN PB cushioning, while the Grid Peak is ideal for rugged terrains and city streets. The Peregrine 14 stands out as an all-trail specialist, and the Kinvara 15 with GORE-TEX® Invisible Fit technology is designed for those who refuse to be stopped by rain or snow.

To see the entire collection, visit select retailers and saucony.com/en/dual-gtx-styles on October 1, 2024.

Copyright © 2024 RETAILBOSS INC dba Footwear Magazine