Sashiko Gals Brings Traditional Japanese Embroidery to the New Balance 993 at 1 Hotel Tokyo
Sashiko Gals, the Tokyo based collective of embroidery artists, unveiled a new custom New Balance 993 project in…
New Balance
49 posts
New Balance ‘KAWHI V’ Arrives Summer 2026 as Kawhi Leonard Takes the Role of Creative Director
New Balance officially unveiled the KAWHI V on April 8, the fifth signature shoe in Kawhi Leonard’s line…
Inside New Balance Baseball’s World Baseball Classic Pop Up in Miami’s Design District
New Balance Baseball brought its World Baseball Classic collection to Miami’s Design District with an immersive pop up…
Mary Fowler Signs a Reported $10 Million Five-Year Adidas Deal After a Bidding War With Nike and New Balance
Manchester City and Matildas forward Mary Fowler has signed a reported $10 million five year deal with Adidas,…
A Fake LEGO x New Balance FuelCell SuperComp Elite V5 Collab Just Became the Best April Fools Drop
A Paris based run culture account teased a LEGO x New Balance FuelCell SuperComp Elite v5 collaboration on…
New Balance Signs Tottenham Hotspur and England Fullback Djed Spence as Its Latest Global Football Athlete
New Balance has signed Djed Spence, the 25 year old Tottenham Hotspur fullback and England international, as its…
Rev X and Rev iQ Are New Balance’s First Real Play for the U.S. Football Cleat Market
New Balance has officially entered the U.S. football cleat conversation at scale, introducing its new Rev X and…
New Balance Adds Red Sox Starter Garrett Crochet to Its Baseball Lineup
New Balance is adding another high upside arm to its baseball roster, signing Boston Red Sox left hander…
Global Sports Apparel Market Is Set to Grow From $243 Billion in 2025 to Nearly $384 Billion by 2032
The global sports apparel market is on track to grow from $243.80 billion in 2025 to nearly $383.88…
The Top 10 Marathon Shoes
Marathon season remains one of performance retail’s most reliable revenue drivers, with demand shifting toward carbon plated innovation…