Wilson Sporting Goods Company, a leading manufacturer of high-performance sports equipment, announced its exciting programming for the upcoming US Open. The company, which has been a proud partner of the US Open for 45 years, is set to offer an array of exclusive product drops, athlete appearances, and local givebacks.
Jason Collins, Global General Manager of Wilson Racquet Sports, expressed his pride in the company’s longstanding relationship with the US Open. “With so many notable relationships across the sports landscape, Wilson is truly the ball for all regardless of sport,” says Collins. “One of Wilson’s most iconic official ball partnerships is with the US Open. We are so proud of our 45 years in Flushing Meadows and look forward to continuing this great tradition in 2023.”
During the prestigious tennis event in New York, Wilson will be offering a wide range of new products both in-store and online, as well as at its pop-up on the grounds of the US Open. Tennis enthusiasts can look forward to the latest US Open collection of rackets and accessories. Additionally, Wilson will be launching “Noir,” a limited-edition collection inspired by the classic black and white Film Noir era. This exclusive drop will include Blade V8, Pro Staff V14, Ultra V4, and Clash V2 models.
In terms of apparel, Wilson’s latest sportswear drop will feature stylish on-and-off court looks for both men and women. The color palette is inspired by the best of NYC tennis, featuring tennis ball yellow, classic navy, and field green. The company will also offer an exclusive assortment of commemorative US Open graphic tees and a limited-edition Billie Jean King tee, celebrating the 50th anniversary of the Battle of the Sexes and equal prize money.
Wilson’s commitment to creating a better world through sport will also be evident during the US Open. As part of the US Open Fan Week, Wilson plans to gift 10,000 junior rackets to local youth throughout the week and during Arthur Ashe Kids Day on Saturday, August 26. The company’s programming will also provide an elevated experience for 50 under-served children, featuring a tennis clinic with Madison Keys and a variety of youth-focused activities around the USTA Billie Jean King National Tennis Center.
This year’s US Open promises to be an exciting event, not just for the thrilling matches but also for the unique experiences and exclusive products offered by Wilson Sporting Goods Co.