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Jordan x Levi’s Air Jordan 3: The Regional 2026 Release Dates
The denim collaboration rolled out through China, Japan, Korea and US city exclusives before its February 20 global release.
Air Jordan 6 Infrared Salesman: The February 14 Release Explained
The 2026 release brings a shelved 1999 sample into production with revised proportions and expanded Infrared detailing.
Jordan Brand’s Space Jam Collection Starts Arriving November 5
The 30th-anniversary collection spans Air Jordan footwear and apparel, with availability beginning November 5.
How Air Jordan Changed the Sports Footwear Landscape
From a bold 1985 basketball shoe to a global business, Air Jordan reshaped athlete endorsements, sneaker design and the culture around sports footwear.
Dana Evans Is Building Her Style One Sneaker, Suit and Statement Bag at a Time
Dana Evans talks Jordan player-exclusive sneakers, vintage handbags and finding her personal style, from self-styled WNBA tunnel looks to statement suits.
Jordan Brand Turns the Air Jordan 1 Into a “Love Letter” to the Journey Behind Every Athlete
Jordan Brand is leaning into narrative with its latest Air Jordan 1 drop. The new Jordan Brand Air…
Supreme and Jordan Brand Drop Spring 2026 Hoops-Inspired Capsule
Supreme’s latest collaboration with Jordan Brand for Spring 2026 is a reminder that, even as trends shift toward…
Nigel Sylvester Unveils “The Weight of Progress” Installation For Air Jordan 4
Nigel Sylvester‘s “Brick After Brick” installation, created in partnership with Nike, channels the same disruptive guerrilla marketing energy…
Jordan Brand and LA Golf Collective swang Announce a Multi Year Community Partnership
Jordan Brand and LA based golf collective swang have announced a multi year partnership built around community access…
Jordan Golf Drops Its Summer 2026 Collection With Three Performance Shoes
Jordan Brand has launched its Summer 2026 Golf Collection. This is a footwear and apparel range built around…
From Hardwood to Pit Lane Inside 23XI’s Fire Resistant Air Jordan 9
Michael Jordan’s 23XI Racing just gave sneaker and motorsport fans a crossover moment: a pit crew exclusive, fire…
Foot Locker Stages the largest All Star Activation in Los Angeles
Foot Locker is returning to NBA All Star Weekend for the third consecutive year with its largest activation…
Jordan Brand Takes Over LA With a ‘Giant Jumpman’ for All Star Weekend
Jordan Brand is marking its NBA All Star Weekend presence in Los Angeles with a larger than life…
10 Of The Most Influential Male Athletes Right Now
Over the last five years, men’s athlete endorsements have undergone a quiet but consequential reset. The most valuable…
The 10 Most Influential Female Athletes Right Now
Over the last five years, women’s sports have shifted from a marketing add on to a primary growth…
Jordan Brand Heir Series 2 Raises the Bar for Women’s Basketball
Jordan Brand is doubling down on the women’s game with the Heir Series 2, a new basketball silhouette…
10 Chinese New Year Inspired Sneaker Drops
Lunar New Year has become one of the most strategic moments on the global sneaker calendar, and 2026…
Top Sneakers With the Highest Current Resale Value
In sneaker resale, price isn’t driven by leather quality or cushioning innovation. It’s driven by access. The shoes…
Jordan Brand Unveils the Luka 5 for the Art of the Slow Step
Jordan Brand is setting up hoopers for serious shift moves with the new Luka 5, a performance-driven silhouette…
Luxury Footwear To Hit $53.9 Billion As North America Commands Nearly 40% Sales
The global luxury footwear market is shifting from pure style to an asset mindset, where scarcity, resale value,…
Swarovski x Air Jordan 1 High OG arrives in 2026 for $1,005
The Swarovski x Air Jordan 1 High OG “Vast Grey” is set to be one of 2026’s most…
Jordan Brand Teases Air Jordan 4 Pink Thunder To Holiday 2026 Lineup
Jordan Brand is expected to expand its Air Jordan 4 “Thunder” story next year with a new women’s…
Jordan Brand Signs Elite Class of 2025 Athletes in Major NIL Expansion
Jordan Brand Basketball is stepping boldly into the future with the official debut of its Class of 2025,…
Official Look at the Air Jordan 14 Golf NRG Bordeaux
Luxury meets performance in a colorway built to turn heads on and off the green Jordan Brand Expands…