OIKOS Names Carlos Alcaraz Global Brand Ambassador in New Strength Campaign
OIKOS, America’s #1 high-protein yogurt brand and part of Danone North America, is launching a bold new multi-year global…
Industry
353 posts
On Holding Reports 38% Sales Growth in Q2 2025
On Holding AG, better known as On Running, continues its rapid ascent in the premium footwear and athletic…
NFL and Abercrombie & Fitch Team Up to Blend Game Day and Everyday Style
US-based retailer Abercrombie & Fitch has been announced as the National Football League’s (NFL) official fashion partner under…
Microsoft and NFL Extend Partnership to Drive AI Innovation in Football
Microsoft Copilot and Azure AI will fuel decision-making game day operations and front-office efficiency in a multi-year league-wide…
Toyota 2025 Becomes Official Flag Football Sponsor for SI Women’s Games in Oceanside
The inaugural Sports Illustrated Women’s Games launches in October with world-class talent community engagement and a new focus…
Softstar Shoes Acquires SOM Footwear Expanding 40 Year Legacy
Tucked into the lush Willamette Valley, Oregon, Softstar Shoes has specialized in handcrafted, barefoot-inspired footwear since 1985, all proudly designed and…
Skechers World Champions Cup Returns to Tampa Bay December 2025
The world of golf is abuzz as the Skechers World Champions Cup supporting Shriners Children’s, the PGA TOUR Champions’…
Kith and Birkenstock Drop Luxe Boston Braided Pack for Fall/Winter 2025
Kith and Birkenstock have once again joined creative forces to unveil the Fall/Winter 2025 “Boston Braided Pack,” marking…
Hyperice Launches Runner Recovery Program With Atlanta Run Club, Do Not Disturb
Hyperice Atlanta Run Club and Do Not Disturb join forces to bring elite recovery and wellness to the…
TCL Names Olympic Skier Eileen Gu Global Brand Ambassador Ahead of Milano Cortina 2026
Eileen Gu joins TCL to inspire greatness and support women’s empowerment as the brand builds on its Olympic…