G.H. Bass and Aritzia dropped their first ever collaboration on April 15, 2026, available 24 hours early on the Aritzia app before a wider rollout to ghbass.com, aritzia.com, and select Aritzia stores across the US and Canada from April 16. The release marks one of G.H. Bass’s first major retail collaborations and follows Aritzia’s run of sold out footwear tie ups with Sperry and Nike.
The Pleated Loafer Moment
The collaboration arrives as the pleated loafer, soft, gathered leather, rounded or square toe, has become one of spring 2026’s most visible silhouettes across the women’s footwear market. G.H. Bass, which invented the penny loafer in 1936 and has built its identity around the Weejun, is well positioned to lead that conversation. Aritzia provides the fashion forward consumer reach and styling context that places the shoe squarely in the current trend cycle.
Two Styles, Multiple Colorways
The collection presents the classic penny loafer in two distinct interpretations, priced at $195 each. The Milton features a square toe silhouette in premium leather with gathered detailing, a leather outsole, and a co branded penny keeper coin, available in three colorways. The Spence reinterprets the Ivy League penny loafer with a softer, rounded shape and leather outsole, also featuring the co branded coin, offered across four colorways, including suede options in khaki and chocolate brown.
Access and Distribution
The drop launched exclusively on the Aritzia app on April 15, followed by wider availability at ghbass.com, aritzia.com, and select Aritzia stores in the US and Canada from April 16. No international rollout was confirmed at the time of publication.
The G.H. Bass x Aritzia collaboration places a 150 year old American heritage footwear brand directly into the wardrobe of Aritzia’s core consumer, a move that gives Bass meaningful visibility in a fashion first retail context at a moment when the loafer is having its most prominent cultural moment in years.
Author Profile
- Alyssa Jade is a international fashion stylist and trend reporter based in Vancouver, Canada. Renowned for her versatile and expansive portfolio, Alyssa has collaborated with a diverse array of professionals, including athletes, political figures, television hosts, and business leaders. Her styling expertise extends across commercial campaigns, fashion editorials, music videos, television productions, fashion shows, and bridal fashion.
Latest entries
FashionMay 10, 2026Lotto Launches New Football Culture Campaign Ahead of Summer Stage
IndustryMay 8, 2026Dick’s Sporting Goods Unveils House of Sport Joliet at Rock Run Collection
FashionMay 8, 2026Skechers Unveils Multiyear WNBA Basketball Partnership for 30th Season
FashionMay 8, 2026Fear of God Athletics III Basketball “Cinder” Marks Final Adidas Chapter







