Advanced LG displays and marketing activations bring fans closer to the action and redefine what’s possible inside iconic M&T Bank Stadium.
Elevating Every Gameday Without Compromise
Fans attending Baltimore Ravens games this season are stepping into a new era of stadium entertainment thanks to a multi-year partnership between LG Electronics USA and the Ravens. Named the “Official Home Appliance and Television Partner” of the franchise for 2025 and 2026, LG is collaborating with leading sports entertainment integrator ANC to deliver massive technology upgrades and immersive content throughout M&T Bank Stadium.
This initiative arrives as part of a sweeping modernization that will see Raven’s faithful greeted by over 12,000 square feet of LG digital signage, redefining the standards for clarity, scale, and real-time fan engagement in the NFL.
A Stadium-Wide Visual Overhaul
Upgrades taking effect over the next eighteen months include:
- A showstopping, 216-foot video display at Gate A, now the stadium’s new visual landmark
- Towering video walls in the North and South field-level clubs to boost crowd energy and in-game excitement
- A sweeping curved display anchoring the South Club’s fan space
- Crisp fine-pitch LED signage and immersive video for Endzone Clubs, ensuring fans never miss a play up close
- Hospitality Village modernization with new digital signage, plus refreshed plaza and gate displays
- Over 100 larger, high-definition LG screens replacing concourse TVs so fans can follow the action from anywhere
- A 2,300-square-foot transparent mesh LED façade display, to be unveiled after the 2025 season.
Inside and outside the stadium, these upgrades combine to strengthen M&T Bank Stadium’s reputation as one of the NFL’s top venues for both football and fan experience.
Creating Connections on Every Level
The alliance also launches digital marketing and unique fan engagement efforts like:
- A monthly “Most Reliable Player” social series, mirroring LG’s brand identity as America’s Most Reliable Appliance Brand
- LG OLED TV giveaways and fan activations at the stadium and online.
Kevin Rochlitz, Ravens Senior Vice President & Chief Sales Officer, said: “As part of our ongoing effort to enhance the gameday experience at M&T Bank Stadium, we are excited for the Ravens Flock to enjoy the upgrades completed throughout the venue, including improvements to our video display boards and televisions. With LG‘s advanced technology and ANC‘s integration expertise, we have created an environment that brings fans closer to the action from every corner of the stadium.”
Chris Jung, President and CEO, LG Electronics North America, said: “By teaming up with the Ravens and ANC, LG is redefining the gameday experience. Our work with leading venues across the country has shown how LG technology can transform stadiums into connected, dynamic environments. Baltimore’s passionate fanbase deserves nothing less than the best, and that’s what this partnership will deliver—from fan-favorite LG TV and appliance marketing integrations to immersive content on cutting-edge digital signage screens throughout the stadium.”
Jerry Cifarelli Jr., ANC President and CEO, said: “This is a tremendous transformation for the stadium’s experience, and we’re proud to work with LG to make it a reality. LG and the Ravens both recognized that with best-in-class collaboration, great things can be accomplished.”
Building On a Tradition of Venue Innovation
LG’s brand is already tied to legendary sports experiences at venues like Fenway Park, AT&T Stadium, and Mercedes-Benz Stadium. Now Baltimore joins a select group of stadiums where technology, atmosphere, and entertainment merge—promising to make every Ravens home game more memorable for fans of all ages.
From gigantic new screens to interactive programs and energy that matches the action on the field, the Ravens’ partnership with LG and ANC marks a true win-win for fans, the franchise, and innovation in American football
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