partnership

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Toronto-based designer Dorian Who continues to blaze a trail in the world of avant-garde streetwear, and her latest spotlight moment comes through a high-profile collaboration with PUMA on the Mostro Fey Satin sneaker—a project that has earned her recognition from the Canadian Art and Fashion Awards (CAFA).…

Kick Big Soda Out 2025 Hits 255000 Signatures to End FIFA Coca-Cola Deal

A global movement is gaining strength as health leaders and advocates push FIFA to cut ties with Coca-Cola over concerns about sugary drinks and public health.…

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Two of the world’s most iconic brands, NIKE, Inc. and the LEGO Group, have unveiled a groundbreaking multi-year partnership aimed at inspiring kids and families through the fusion of sport and creative play.…

26M TikTok Views 22.5 PPG Ja Morant Propel Kool-Aid Nike’s $130 Sneakers

In a vibrant fusion of nostalgia and streetwear, Kool-Aid and Nike have unveiled the Nike x Kool-Aid Ja 2, a limited-edition sneaker collection celebrating NBA star Ja Morant’s childhood memories and the iconic beverage’s legacy.…

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WSS Celebrates 40 Years with Two Iconic Collaborations: Reebok Classic Nylon & Puma Suede XL

This year, WSS is celebrating 40 years of style with two major collaborations.…

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In a groundbreaking move that merges the worlds of iconic toys, professional sports, and fashion, Mattel’s Barbie brand has joined forces with the Professional Women’s Hockey League (PWHL) and Canadian lifestyle brand Peace Collective.…