Electrolit has partnered with Houston Dash forward Diana Ordóñez as its latest brand ambassador, reinforcing its commitment to elite athlete hydration and performance.…
The 2025 Met Gala, set for May 5, promises to be one of the most culturally resonant and visually striking evenings in recent memory.…
The global sporting goods industry is navigating a complex landscape marked by economic headwinds, shifting consumer behaviors, and geopolitical uncertainties, according to McKinsey & Company’s latest report, Sporting Goods 2025—The new balancing act: Turning uncertainty into opportunity.…
Foot Locker is stepping up its game in the world of footwear and apparel retail with Ometria, a cutting-edge Customer Data Platform (CDP).…
A new era continues to break barriers of sports and style, as Coach and the Women’s National Basketball Association (WNBA) unveil a multiyear partnership designed to champion courageous self-expression both on and off the court.…
As warmer weather approaches, US consumers are strategically timing their spring and summer footwear purchases around sales events while prioritizing athletic styles, according to new industry data.…
Puma has cemented its position in the global sportswear industry with footwear sales reaching more than €4 billion in 2024, accounting for 54% of its total revenue and marking a 13% increase from its 2022 milestone of crossing €4 billion for the first time.…
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