Footwear North American Events Calendar
The footwear industry moves at the pace of its trade calendar. From performance innovation showcases to luxury fashion…
Events
135 posts
Foot Locker Stages the largest All Star Activation in Los Angeles
Foot Locker is returning to NBA All Star Weekend for the third consecutive year with its largest activation…
The Top 10 Olympic Uniforms Bringing Runway Energy to Milano Cortina
The Olympic Games have become one of fashion’s most visible global stages. What was once functional team apparel…
Jordan Brand Takes Over LA With a ‘Giant Jumpman’ for All Star Weekend
Jordan Brand is marking its NBA All Star Weekend presence in Los Angeles with a larger than life…
Lululemon Brings Studio Yet to Melrose for a Three Week Training Takeover
Lululemon is bringing its Studio concept to Los Angeles with Studio Yet, a three week, high intensity training…
The NFL SuperBowl Fashion Events Happening This Week
The Super Bowl has become a convergence point for sport, music, and sponsorship capital, but it has also…
Inside New Balance’s Pie And Mash Takeover For The London Marathon Training Range
New Balance’s Fresh Foam 1080v15 and London Marathon Training Range campaign leans into London’s local running culture with…
Pharrell Williams Knighted in France During Paris Fashion Week 2026
Pharrell Williams has been officially named a Chevalier (Knight) of France’s Légion d’Honneur, marking a rare state recognition…
adidas x Willy Chavarria Blur Streetwear and Football at Paris Fashion Week with ‘Eterno’
adidas Originals and Willy Chavarria’s ‘Eterno’ FW26 project opens at Paris Fashion Week as a runway show and…
Puma Debuts Suede House at Paris Fashion Week
Puma is centering its classic Suede sneaker at Paris Fashion Week with Suede House, an immersive space in…