Candace Parker Joins PAC as Board Co-Chair, Advancing Athlete Representation and Post-Career Support
The Pro Athlete Community (PAC), the first members-only network dedicated entirely to supporting professional athletes as they navigate…
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Under Armour and Stephen Curry Part Ways After Decade-Long Partnership
A transformative shift for Under Armour and Stephen Curry signals new directions with performance goals and a stronger brand discipline. The Big Split (Under Armour and…
Monster Energy Becomes Official X Games League Partner
X Games and Monster Energy just announced a massive three-year partnership set to transform action sports for athletes…
Puma Expands Logistics Capacity With New 440,000-Square-Foot Center in France
Puma scales up for sustainable growth in France Puma has announced plans to open a new 440,000-square-foot logistics…
Nike Champions Women’s Retail in London With New King’s Road and Selfridges Stores
Nike steps up its game for women with exciting new shopping experiences on King’s Road and inside Selfridges…
Nike Philip H. Knight Campus Renaming Signals New Era of Innovation and Tribute to Phil Knight
Nike Philip H. Knight Campus, formerly known as Nike’s World Headquarters, marks a historic tribute to co-founder Phil…
Under Armour and Notre Dame Announce 10-Year Research Partnership for Innovation and Sustainability
A historic collaboration will integrate sportswear innovation with advanced academic research to benefit athletes and the environment. Partnership…
lululemon Introduces Official NFL Collection for Fans of All 32 Teams
lululemon is stepping boldly into the world of professional sports with the launch of its first-ever officially licensed…
SNIPES Deepens Its Legacy of Giving Back to HBCUs Through Pay It Forward
SNIPES deepens its impact across HBCU campuses with scholarships and cultural celebrations this fall. Investing in Students and…
adidas Unveils 2026 World Cup Home Kits Celebrating National Pride and Innovation
Bold new designs are redefining what it means to wear a national jersey. Adidas has officially launched the…