Callaway Launches Happy Gilmore 2 Golf Gear Ahead of Netflix Premiere
Callaway Golf is celebrating the release of Happy Gilmore 2 with a limited edition gear collection that combines…
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Belif and Cooper DeJean Host Fan Skincare Event at Ulta Beauty on July 20
Belif and NFL rising star Cooper DeJean are teaming up for a fan-focused skincare event at Ulta Beauty…
EssentiallySports Partners with Natasha Howard for WNBA All-Star Coverage
EssentiallySports, one of the United States’ top 10 sports media publishers, has announced a strategic partnership with three-time WNBA champion Natasha…
Maybelline Partners with WWE for First-Ever Cosmetics Deal at Evolution
Maybelline New York, has made history by becoming WWE, the global leader in sports entertainment, first-ever official cosmetics partner,…
Ford Launches eBike Financing From $2.50 a Day
Ford and n+ have introduced a new eBike financing program offering electric bikes from just $2.50 a day,…
Carhartt and ’47 Launch New MLB Collection for All 30 Teams at All-Star Week
Hardworking baseball fans can now show their team pride with a rugged new collection designed for both the…
TSA Ends Shoe Removal Rule at All US Airports in 2025
Travellers can now keep their shoes on during security checks at every airport in the United States. The…
New Balance Enters Gaming with SV2 as First Official Ambassador
New Balance has officially entered the gaming space by naming SV2 as its first-ever gaming ambassador, marking a…
Fanatics and Complex Launch BLACKPINK Sports Capsule in US
BLACKPINK’s first-ever sports-inspired fashion collection arrives in the US with exclusive city-themed pieces for fans. BLACKPINK IN YOUR…
Juan Valdez Named Official Coffee Partner of Los Angeles Rams
A landmark partnership brings the rich taste of Colombian coffee to Rams fans at SoFi Stadium. The Los…
Daniel Sandoval and Kim Lea Mueller Triumph at Brussels Urban Sessions
BMX fans witnessed history at Parc du Cinquantenaire as two standout athletes claimed top honors at one of…
Wittner Enters Voluntary Administration With $25 Million in Liabilities
Wittner is facing a major financial crisis as it enters voluntary administration with millions owed to creditors. Australian…
Birkenstock Unveils Legal Push in India Targeting Fake Sandals
A surge in counterfeit sandals has prompted Birkenstock to take decisive legal action in India aiming to safeguard…
Nike Becomes Official Sportswear Partner for Team Visma Lease a Bike in 2025 Rollout
Team Visma | Lease a Bike has chosen Nike as its new off-bike sportswear supplier starting July 2025.…
JD Sports Unveils Vancouver Flagship With Plans for 17 More Stores
JD Sports has opened its first Canadian flagship store on Vancouver’s Robson Street, marking its largest investment in…
Nike Revenue Falls 10% to $46.3 Billion Amid Strategic Overhaul
Nike unveils a strategic reset with its “sport offense” initiative after posting a 10% revenue decline for fiscal…
JD Sports Opens 29,000 Sq Ft Flagship on Las Vegas Strip
JD Sports makes a bold move in the U.S. retail scene with the grand opening of its largest…
ANTA Unveils 6 Kyrie Irving Styles at China Fashion Tour
Step into the world of Kyrie Irving’s ANTA signature line, where every sneaker tells a story of heritage,…
Prada Faces Backlash Over ₹1 Lakh Sandals Resembling Kolhapuri Chappals
Prada is under fire for releasing ₹1 lakh leather sandals that closely resemble India’s traditional Kolhapuri chappals without…
El Bandido Yankee Partners With Chicago Hotel Collection for Bold New 2025 Guest Experience
El Bandido Yankee Tequila and The Chicago Hotel Collection are teaming up to deliver an unforgettable new era…
REIGN Unveils 2025 Warrior Program for 100 Elite Athletes
REIGN Total Body Fuel is searching for the nation’s most dedicated and inspiring fitness leaders with the launch…
Pacsun Launches UFC Capsule at International Fight Week 2025
Pacsun made its debut at UFC X during International Fight Week 2025 with a new limited-edition capsule collection…
Chrysler Partners With NFL Rookie Dillon Gabriel Ahead of 100th Anniversary
NFL rookie quarterback and former Heisman Trophy candidate Dillon Gabriel has signed an endorsement deal with the Chrysler brand, becoming a…
DICK’S Extends WNBA Partnership to 2028 Across 13 Markets
DICK’S Sporting Goods and the Women’s National Basketball Association (WNBA) have announced a multi-year extension of their partnership,…