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Stepping Up in Style: The MAC-Top Sneakers by CHEETOS Mac ‘N Cheese and Coral Castillo
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Stepping Up in Style: The MAC-Top Sneakers by CHEETOS Mac ‘N Cheese and Coral Castillo

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In a unique blend of fashion and food, CHEETOS Mac ‘N Cheese has teamed up with renowned designer and macramé artist, Coral Castillo, to create an exciting new line of footwear and accessories. This collaboration, known as the CHEETOS Mac ‘N Cheese x Coral Castillo MAC’ramé Collection, is set to make waves in the fashion industry with its bold and distinctive designs. The collection’s standout piece is undoubtedly the MAC-Top Sneakers. These shoes are a playful reinterpretation of Chester Cheetah’s signature apparel, featuring Castillo’s handmade macramé designs. The sneakers are lined with cheetah print on the insole and shoe tongue,… VIEW the POST

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HOKA Offers Sneaker Performance to Empower New Runners
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HOKA Offers Sneaker Performance to Empower New Runners

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HOKA®, a division of Deckers Brands, announces the launch of the new Clifton 9, available today on HOKA.com and at select HOKA retailers worldwide. The ninth iteration of the award-winning Clifton franchise represents a substantial reimagining of HOKA’s beloved daily trainer, providing runners of all types the opportunity to enhance their daily mileage. The new Clifton 9 has shaved four grams of weight, while defying expectations by adding 3mm of stack height to enhance the shoe’s legendary light-and-plush ride. The revitalized underfoot experience stems from an all-new and responsive midsole foam and an improved outsole design. Doing away with overlays and hotmelts,… VIEW the POST

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Crocs Hits Record Annual Revenues of $3.6 Billion
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Crocs Hits Record Annual Revenues of $3.6 Billion

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Crocs, a world leader in innovative casual footwear for women, men, and children, today announced its fourth quarter and full year 2022 financial results. Andrew Rees, Chief Executive Officer said: “Consumer demand for the Crocs and HEYDUDE brands has been exceptional, fueling record 2022 revenues for both brands at a combined $3.6 billion and top-tier adjusted operating margin of 28%,” he continued. “We anticipate another record year in 2023 with growth expected to be led by sandals and international for the Crocs Brand and increased US market penetration for HEYDUDE.” “Crocs, Inc. has industry-leading operating margins and generates robust cash flow… VIEW the POST

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The Athlete’s Foot Hits Record Global Retail Earnings 2023
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The Athlete’s Foot Hits Record Global Retail Earnings 2023

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The Athlete’s Foot, a specialty footwear and lifestyle chain, just released its financial earnings for 2022, reporting retail revenue of $555M globally, growth of 10%+ from 2021. The numbers show that TAF successfully navigated a difficult retail environment plagued by supply chain challenges, rising inflation, socioeconomic and political unrest. The brand is looking forward to a solid and successful start to 2023 powered by a host of new brand partnerships, store locations and most importantly, the Spring launch of TAF’s 3.0 omnichannel store concept. Param Singh, owner, and CEO of Arklyz Group, which owns TAF globally, said: “Although the retail landscape… VIEW the POST

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Sketchers Launches DVF Collection With Fashion Icon Diane von Furstenberg
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Sketchers Launches DVF Collection With Fashion Icon Diane von Furstenberg

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Confidence meets comfort in an exciting new footwear and apparel collaboration between Skechers and fashion industry icon, Diane von Furstenberg. Launching globally, Skechers x DVF is a celebration of effortless style and fashion-forward design that blends the designer’s signature prints and bold colors with the unparalleled comfort of Skechers. “As a woman on the go and a passionate hiker, I’m excited to launch our collaboration with Skechers, a leader in comfort innovation,” said Diane von Furstenberg. “This empowering offering is designed for those who push boundaries, challenge the norms and inspire others.” The Skechers collaboration with Diane von Furstenberg launches… VIEW the POST

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Jenna Ortega Becomes Adidas New Brand Ambassador
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Jenna Ortega Becomes Adidas New Brand Ambassador

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Adidas announces Jenna Ortega will be joining Adidas ambassador endorsement deal. Ortega will be the face of a new Adidas collection that has not been announced yet. Most recently, she rose to mainstream stardom for her role as Wednesday Addams in the TV series Wednesday.   View this post on Instagram   A post shared by Jenna Ortega (@jennaortega) VIEW the POST

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  • Giseli Dias Launches Brazilian-Made Designer Shoes in US

    Giseli Dias Launches Brazilian-Made Designer Shoes in US

    The Brazilian-born, Paris-trained designer Giseli Dias officially launches her celebrated label in the United States. With her debut collection now available to American consumers, Giseli Dias offers something rare: slow-made, comfort-driven luxury designed to stand out and built to last.

    A Legacy Stitched by Generations

    Giseli Dias’s journey is rooted in generational craftsmanship. Raised in southern Brazil among a lineage of female seamstresses, she learned the art of hand-stitching garments alongside her grandmother. This early exposure to meticulous craftsmanship laid the foundation for her design philosophy. Later, at ESMOD in Paris, Giseli discovered her passion for shoemaking, captivated by the transformative power of footwear on posture, mood, and identity.

    The Art of Handmade Footwear

    Every pair of Giseli Dias shoes is handmade by artisans in Brazil, using ethically sourced materials and a process that values precision, longevity, and soul. From the first sketch to the final stitch, Giseli herself oversees each step, ensuring that every design embodies her signature balance of sculptural boldness and all-day wearability as can be seen on the Giseli Dias Official Site.

    Giseli Dias, Founder and Designer: “Shoes are personal. They’re how we meet the world with strength, grace, or boldness. Each pair tells a story. For me, it’s about crafting something soulful and lasting shoes that feel just as beautiful to wear as they are to look at,” said.

    Artistic Integrity and Exclusivity

    What distinguishes the Giseli Dias brand is its dedication to artistic integrity and exclusivity. Each style is released in limited runs or made to order, preserving the personal nature of every design. The collection’s distinct blend of classic glamour, vintage influence, and expressive detail is always balanced by comfort-driven structure. For women seeking high design with a human touch, Giseli Dias offers footwear crafted to be worn, loved, and remembered.

    A New Era for American Luxury

    Now based between Brazil and New York, Giseli Dias is bringing her artisanal vision to the U.S. market for the first time. The launch includes a capsule of core silhouettes available online and through exclusive partners, with special activations planned for New York, Miami, and Los Angeles later this year.

    With every pair made by hand and produced in limited quantities, Giseli Dias’s arrival in the U.S. signals a new era for luxury footwear one where artistry, heritage, and individuality are at the forefront, and where comfort is never sacrificed for style.

    As Giseli’s story continues to unfold, her shoes invite American women to step into a legacy of bold femininity and timeless craft each pair thoughtfully stitched, sculpted, and made to endure.

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  • Freebird Boots Closes 14 Stores Amid $15.4 Million Debt Crisis

    Freebird Boots Closes 14 Stores Amid $15.4 Million Debt Crisis

    The iconic Denver-based boot retailer Freebird is facing a major financial crisis as it shutters most of its stores and seeks a buyer.

    Denver-based boot retailer Freebird , known for its handcrafted Western-inspired footwear, is facing a dramatic downsizing and uncertain future as it seeks a buyer and grapples with a severe liquidity crisis. According to a report from The Denver Post, Freebird has exited its Cherry Creek corporate headquarters, laid off staff, and is in the process of closing at least 14 of its 20 stores, with more closures looming if a buyer is not found soon.

    A Company in Crisis

    Freebird’s troubles escalated in May 2025 when KeyBank sued the company for allegedly failing to repay $15.4 million in loans. Since then, Freebird has been under the control of a court-appointed caretaker, the turnaround firm Ampleo. Doug Charboneau of Ampleo detailed the dire situation in a June 9 report, said, “The receiver learned in the first few days that the company remains in a precarious financial situation and a severe liquidity crisis”.

    The crisis is compounded by a $6 million debt owed to a manufacturer in Mexico, which supplies 85% of Freebird’s shoes. That manufacturer has ceased operations due to unpaid invoices, leaving Freebird unable to replenish its inventory. Charboneau said, “Without product being shipped to replenish inventory and without any apparent refinancing options remaining, the receiver had to take quick action”.

    Rapid Downsizing and Store Closures

    On June 2, Charboneau began closing Freebird’s worst-performing stores, vacating its corporate office, and reducing staff. “The receiver has begun closing 14 stores and will close another four on Monday if a buyer isn’t found. That would leave just two stores,” he said. Furniture and computers from the Cherry Creek headquarters have already been removed and are set to be auctioned off.

    In a move that may surprise customers, all new Freebird sales are now final, with no returns accepted, as the company seeks to stabilize its finances.

    Searching for a Buyer

    Ampleo is currently in negotiations with two potential buyers, both of whom have signed nondisclosure agreements. “While a sale outcome remains uncertain, the receiver will continue to pursue that path in tandem with the receiver’s store closure plan to reduce operational costs,” Charboneau said.

    KeyBank supports the ongoing downsizing, viewing it as “the best path to achieve the highest value return, but by no means is it anticipated to result in a full recovery,” Charboneau said.

    A Legacy at Risk

    Founded in 2009, Freebird built a reputation for quality and originality in the boot market. The company’s website describes its mission: “Our company was born out of a love for boots. We set out to create an original design to make your boots as unique as you are. Producing each pair using the time-honored goodyear welt craftsmanship, combining quality with fashion. So once you put on a pair of Freebird boots you feel like you can conquer anything. You are unique and should always stand out from the crowd”.

    Despite its loyal following and distinctive brand identity, Freebird’s future now hangs in the balance. If a buyer is not secured, the company could face full liquidation and possibly bankruptcy, although current management is working closely with KeyBank to avoid that outcome.

    No Comment from Leadership

    CEO Mike Murphy, who founded Freebird in 2009, has declined to comment on the ongoing crisis, while Vice President of Retail Operations Mark Cardinale said, “We are trying to dig into everything ourselves at this moment. We are talking to the attorneys, trying to understand everything”.

    As the June 23 deadline for additional store closures approaches, Freebird’s fate remains uncertain, marking a sobering moment for a retailer once celebrated for its commitment to craftsmanship and individuality.

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  • MK Dons Launch New Reebok Era with Bespoke Kits 2025 UK

    MK Dons Launch New Reebok Era with Bespoke Kits 2025 UK

    Milton Keynes Dons have unveiled a landmark partnership with iconic international sportswear manufacturer Reebok, naming the brand as the club’s new official kit provider and technical partner. The multi-year deal at Stadium MK signals a bold new era for the club and promises a blend of forward-thinking design, storytelling, and top-tier quality for both players and supporters.

    A New Era of Kit Design and Collaboration

    Reebok and MK Dons designers have worked closely to create bespoke playing shirts that represent both the club and the city of Milton Keynes. The partnership is set to deliver unique football shirts that tell a story and resonate deeply with supporters and the local community. These new kits will be unlike anything fans have seen before, marking a distinct shift in the club’s visual identity, as mentioned in MKFM.

    Beyond matchday kits, Reebok will also introduce a retro-inspired lifestyle range, along with modern and energetic travel and training wear. The club’s shop at Stadium MK will be restocked and refreshed later this month, operating as a dynamic retail brand for the new season, as revealed on MKFM.

    Leadership Perspectives

    Fahad Al Ghanim, Chairman of MK Dons: “This is a seismic moment for MK Dons as we continue to invest in all aspects of the football club. Partnering with the right technical partner was crucial. We’re delighted to be entering into this strategic partnership with Reebok an iconic brand with huge global recognition. We know from regular feedback just how important producing football shirts of the highest quality is to our supporters and we’re thrilled to be providing that with a sporting brand that matches our drive and ambition. I’d like to thank the team at Reebok led by John Carden for their support with this important step forward as well as the brilliant staff at MK Dons for all their efforts. This is such an exciting time for the club and the city as we enter this new era together” the Chairman said.

    Neil Hart, CEO of MK Dons: “We are delighted to partner with global sports brand Reebok this is a bold statement as part of the club’s continued development and growth plans following on from the recent reveal of our new club identity and branding. Alongside Reebok’s resurgence into football fashion and culture we couldn’t have chosen a better time to partner together. We are pleased to confirm retail operations will now be brought back in-house with both the shop and website being operated by the club allowing us to focus on providing our supporters with the best possible products and services. We are so pleased to be working with Reebok ahead of what promises to be a very exciting season for Milton Keynes Dons” the CEO said.

    John Carden, CEO of Sports Hub Brands Reebok’s UK team sports licensee: “Milton Keynes Dons have high aspirations for this season and Reebok share a similar mentality. Together we share and celebrate the excitement surrounding the club and the direction the club is heading under new ownership and leadership. This latest partnership further shows that Reebok belong at the heart of UK and European football” Carden said.

    Martin Ivison, Head of Sales at Sports Hub Brands: “The team at Milton Keynes have been a joy to work with from start to finish. This isn’t just a partnership for now this is a partnership for the future and we’re all extremely excited to be part of Milton Keynes Dons” Ivison said.

    What’s Next for Supporters

    Fans can look forward to the unveiling of the new kits ahead of the 25/26 season with designs set to be revealed in the coming weeks as stated in Footy Headlines. The partnership promises not only innovative matchday wear but also a range of lifestyle and training apparel that reflects both the club’s ambition and Reebok’s global reputation for quality and style.

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  • Coats Group Launches Insole Solutions Portfolio with Eco Focus

    Coats Group Launches Insole Solutions Portfolio with Eco Focus

    Coats Group is setting a new standard for sustainable innovation in footwear with the debut of its Insole Solutions portfolio.

    Gearing up for a new chapter in sustainable footwear, Coats Group’s Footwear division has launched its Insole Solutions portfolio, calling it an important milestone in advancing innovation for the industry. The collection is designed to address the evolving needs of footwear brands and manufacturers, blending high performance, safety, and eco-conscious materials for sports, lifestyle, and workwear shoes all while delivering exceptional comfort and durability.

    A Sustainable Approach to Footwear

    Sustainability is at the core of the Insole Solutions range. Each insole is crafted using bio-based and recycled materials with a specialized process that reduces environmental impact from start to finish. This eco-friendly focus allows brands to lower their carbon footprint and appeal to consumers who prioritize responsible choices in their footwear.

    Holger Hoffmann, Global Head of Cellulose and Channel Sales at Coats Footwear, emphasized this commitment:

    “Holger Hoffmann, Global Head of Cellulose and Channel Sales at Coats Footwear: ‘Sustainability is at the heart of everything we do and our Insole Solutions portfolio is a direct reflection of that ethos. Our new insole range combines eco-conscious materials with cutting-edge performance offering manufacturers smarter safer and more sustainable options,’ said.”

    Engineered for Performance

    Performance is a defining feature of the new portfolio. Coats Group has engineered these insoles to provide comfort durability and breathability whether for high-intensity sports shoes or rugged safety boots. The collection supports a variety of construction methods including strobel-lasted cement-lasted and Goodyear welted footwear ensuring compatibility with a wide array of designs and user needs.

    Safety at the Forefront

    Safety is another pillar of the Insole Solutions range. The insoles feature advanced options such as Electrostatic Discharge (ESD) technology which provides conductive antistatic and insulative properties. These features are especially important for workwear helping manufacturers meet strict industry standards and protect users in environments where static electricity poses a risk.

    Tailored Solutions for Every Market

    The versatility of the Insole Solutions portfolio means manufacturers can find options tailored to their specific market segments. From athletic brands to industrial suppliers the diverse range supports the unique requirements of different footwear categories.

    Holger Hoffmann further explained:

    “Holger Hoffmann, Global Head of Cellulose and Channel Sales at Coats Footwear: ‘Our new insole portfolio [also] gives manufacturers a wide range of options tailored to their specific market segments. It reflects the strength of our innovation capabilities and our dedication to support a more responsible footwear industry,’ said.”

    Shaping the Future of Footwear

    As the footwear market continues to evolve the demand for products that offer both performance and sustainability is rising. Coats Group’s Insole Solutions portfolio positions the company and its partners at the forefront of this movement. By combining advanced materials thoughtful engineering and a strong commitment to environmental responsibility Coats Group is setting a new benchmark for the industry.

    For companies seeking to meet the expectations of today’s consumers Coats Group offers a compelling solution that is ready for tomorrow’s challenges.

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  • Sneaker Con Everything You Need to Know as a Buyer or Vendor

    Sneaker Con Everything You Need to Know as a Buyer or Vendor

    Sneaker Con has cemented its reputation as the world’s premier sneaker convention, drawing sneakerheads, collectors, and entrepreneurs from across the globe. With events in major cities like New York, Los Angeles, London, Shanghai, Sydney, and Toronto, Sneaker Con has become a cornerstone of sneaker culture, attracting over 200,000 attendees and 4,000 vendors annually.

    Sneakercon’s official site stated, “Sneaker Con is a global traveling event for sneakerheads of all ages. Buy, sell, and trade, meet influencers, get sneakers authenticated and more!”

    What is Sneaker Con?

    Sneaker Con is a live marketplace where enthusiasts can buy, sell, and trade authentic sneakers, streetwear, collectibles, and accessories. Each event transforms a convention center into a bustling marketplace, featuring over 250 vendors and more than 100,000 items under one roof. Attendees can expect everything from the latest sneaker releases to rare, sought-after “grails,” as well as apparel and exclusive drops.

    A hallmark feature of the event is “The Trading Pit,” an open floor space where attendees can negotiate deals, swap sneakers, and talk shop. It’s described as “a real-life eBay without the risk,” offering a safe environment for transactions and community building.

    “A hallmark feature of Sneaker Con is ‘The Trading Pit’, an open floor space where attendees can buy, sell, and trade their sneakers. Here is where enthusiasts come to talk shop and strike deals, making Sneaker Con an appealing, safe space. It has become a real life eBay without the risk.” stated  Blue Bite Case Study.

    How to Participate as a Vendor

    Vendors are the lifeblood of Sneaker Con, ranging from independent sellers to established retailers. Each vendor space comes with two vendor passes, with the option to purchase additional passes during the reservation. Vendors can sell sneakers, clothing, jewelry, and streetwear, but food and drinks are not permitted.

    To participate:

    • Reserve a vendor space through the Sneaker Con vendor page.

    • Each space includes two vendor passes.

    • Additional passes can be purchased if needed.

    • Vendors must load in and out their merchandise each day.

    • No carts, dollies, or anything with wheels are allowed inside, so plan to hand-carry your inventory.

    • Vendors are not permitted to sell food or drinks.

    How to Participate as a Buyer

    Buyers and collectors are encouraged to bring as many pairs of sneakers as they can carry, again, no carts or dollies allowed. Tickets are required for entry and can be purchased online or at the door (cash only at the door). Once inside, buyers can browse hundreds of vendor booths, negotiate deals, and even trade with other attendees in The Trading Pit.

    A unique feature is Sneaker Con’s authentication service, where experts verify the legitimacy of sneakers to protect buyers and sellers from counterfeits. The event also offers cleaning services and opportunities for cash-outs from top sneaker buyers. Sneaker Con is a live marketplace where you can buy, sell, and trade authentic shoes. Yes, attendees are encouraged to bring as many shoes as they can carry to sell at Sneaker Con.

    To protect their attendees from dupes, Sneaker Con introduced ‘authenticators’ to the convention: experts in sneakers who could analyze a physical shoe by eye and determine whether or not the sneaker was genuine or fake.

    The Sneaker Con Experience

    Sneaker Con is more than just a marketplace; it’s a cultural phenomenon and a business hub. Millions of dollars are transacted at each event, with buyers and sellers ranging from young entrepreneurs to established business owners.

    “I just moved into my own apartment out of my parent’s house. I’m living solo totally off sneakers. I’m saving. I’m investing. So I could say it’s very lucrative.”  said Matthew Caraballo, Vendor.

    “Millions of dollars are going to be exchanged and it’s amazing. We are all excited because we know we are starting to get back to whatever that new normal is.” said Jaysse Lopez, Urban Necessities Store Owner.

    “You see moms selling for their kids who are running around buying. It’s incredible. That leads to the younger sister also getting into it. And now you have tons of female role models who design shoes.” stated William Debord, Sneaker Con Managing Director.

    Sneaker Con

    Sneaker Con stands as the ultimate destination for sneaker enthusiasts, collectors, and entrepreneurs. Whether you’re looking to score rare kicks, build your business, or simply immerse yourself in sneaker culture, Sneaker Con offers a dynamic, welcoming space to connect, trade, and thrive. For the latest event details and to reserve your spot as a vendor or buyer, visit the official Sneaker Con website.

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  • The Top 7 Footwear Trade Shows Powering the Global Shoe Industry

    The Top 7 Footwear Trade Shows Powering the Global Shoe Industry

    Footwear trade shows are where the next big sneaker trends are born and billion-dollar retail deals take shape.

    If you’ve ever wondered how the latest sneaker trends hit the shelves, or how independent designers get their shoes in front of buyers, the answer often lies in one place: the footwear tradeshow. These dynamic industry events are the beating heart of the global shoe business, where innovation, networking, and commerce come together under one roof.

    What Is a Footwear Tradeshow?

    A footwear trade show, sometimes called a shoe fair, is a business-to-business (B2B) event where brands, designers, manufacturers, and retailers gather to showcase, discover, and buy the latest collections. As one industry expert put it, “Attending trade shows is essential to the footwear industry’s business strategy. They offer networking opportunities, discovering new trends, and showcasing the latest products.” These events aren’t just about displaying beautiful shoes; they’re about forging relationships, making deals, and setting the tone for the seasons ahead.

    The Footwear Trade Show Council describes its mission as “working together to strengthen footwear industry B2B trade shows and events.” According to the council, their vision is to “align nationwide show dates and calendars, share insights and intelligence on issues impacting trade shows,” and “develop or adopt new features to shows to increase experience and ease of doing business.” In other words, these gatherings are meticulously planned to maximize value for everyone involved.

    Why Do They Matter?

    For brands, a tradeshow is the launchpad for new products and a chance to connect with buyers from around the world. For retailers, it’s an opportunity to spot emerging trends, discover fresh talent, and plan their buying strategies. As a recent press release noted, “These events are key opportunities to discover the latest trends, network, and explore innovative offerings from global brands.”

    But the benefits go beyond commerce. As Andrew Sia (publisher at International Apparel Journal) observed, “The market has grown in this field because of the acceptance from the customers for its comfort, fashion, branded, lightweight, and reasonable durability.” Trade shows are where the industry keeps its finger on the pulse of consumer demand.

    What Happens at a Footwear Tradeshow?

    Picture vast exhibition halls filled with booths from established giants and up-and-coming labels alike. Buyers walk the aisles, examining samples, placing orders, and attending educational sessions. There are often runway shows, trend presentations, and networking mixers. As one footwear expert explained, “Shoe fair/ footwear trade shows are a great idea, but there are a lot of details you need to consider before enrolling to any shoe fair.” Preparation is key, whether you’re a first-time exhibitor or a seasoned buyer.

    The World’s Most Popular Footwear Tradeshows

    From New York to Milan, here are some of the most influential footwear trade shows on the global calendar:

    • MICAM Milano (Italy): MICAM Milano is one of the premier international footwear trade shows, known for showcasing the latest trends and innovations in the footwear industry.

    • FFANY Market Week (New York City): FFANY, or the Fashion Footwear Association of New York, organizes this prominent market week event that is critical for new footwear collections and trends.

    • MAGIC Las Vegas & MAGIC New York (USA): These events bring together the best of fashion and footwear, attracting brands, buyers, and industry leaders from around the world.

    • Footwear Show New York Expo (FSNYE): FSNYE produces hotel shoe shows during FFANY Market Week, providing a platform for emerging and established footwear brands to connect with buyers.

    • Outdoor Retailer (Salt Lake City, USA): Focused on outdoor and active footwear, this event is “dedicated to outdoor and active footwear markets, providing a platform for the latest innovations in outdoor gear and sustainability.

    • IFLE (Ho Chi Minh City, Vietnam): It is one of the renowned international shoe exhibitions dedicated to the shoe and leather industry, held twice a year in Ho Chi Minh City in Vietnam. It is connecting the international exhibitors with Vietnamese and regional buyers, promoting the growth and development of the industry in Southeast Asia.

    • Chicago Shoe Market (USA): The Chicago Shoe Market hosts two footwear, accessory, and apparel trade shows in Chicago, Illinois. The Windy City Shoe Travelers, a non-profit organization, provides an invaluable opportunity for retailers to check out the latest, must-have brands in a professional, effective, and enjoyable setting.

    Closing Thoughts

    Footwear trade shows are more than just business events—they’re where the future of footwear takes shape. As the International Apparel Journal’s Andrew Sia put it, “We have noticed the growth of the shoe industry, and it has changed to sneakers that have replaced the regular shoes for men and women.” Whether you’re a designer, retailer, or simply a shoe lover, these tradeshows are where the next big thing in footwear is born.

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  • Wolf Law Clarifies 2025 Barefoot Driving Rules in Texas

    Wolf Law Clarifies 2025 Barefoot Driving Rules in Texas

    Some drivers are surprised to learn the truth about barefoot driving laws in Texas.

    Texas is a state that thrives on its unique culture, legendary stories, and, sometimes, its peculiar laws. One myth that seems to stick around is the idea that you need a permit to go barefoot in public or that driving barefoot is illegal in Texas. Whether you’ve heard this from a friend, a driving instructor, or even a well-meaning family member, it’s time to separate fact from fiction. In this blog, we’ll explore the origins of this myth, what Texas law actually says, the risks involved, and what kind of footwear is best for driving.

    The Barefoot Law: Fact or Fiction?

    The rumor that Texas requires a permit to go barefoot in public has been around for decades. But is there any truth to it? According to Texas Monthly, this so-called “law” is nothing more than an urban legend. No such regulation has ever existed in Texas. The confusion may have started during the Great Depression, when bare feet were often associated with poverty. Later, as cars became more common, high schoolers were warned about the supposed dangers of driving without shoes warnings that were more about social norms and safety than about actual law.

    Is It Illegal to Drive Barefoot in Texas?

    So, what does Texas law actually say about driving barefoot? The answer is refreshingly straightforward: there is no law or statute in Texas that prohibits driving without shoes. Wolf Law PLLC said, “There are no specific Texas state laws that prohibit driving without shoes or with bare feet. In fact, many people find driving barefoot to be more comfortable, particularly on long road trips or during hot summer days.”

    However, there is a catch. If you are involved in an accident and it’s determined that not wearing shoes contributed to the crash, your insurance company might argue that you were negligent. This could make it more difficult to receive compensation for damages. Jurors who are unfamiliar with the law might also be influenced by the argument that driving barefoot is unsafe, even though it’s not illegal.

    Are There Risks to Driving Barefoot?

    Just because something is legal doesn’t mean it’s always a good idea. Driving barefoot can pose real risks. Bare feet may not provide enough grip on the pedals, which can lead to your foot slipping at a critical moment. This can make it harder to brake or accelerate smoothly, increasing the chances of an accident. The Texas Department of Transportation doesn’t specifically ban barefoot driving, but most safety experts discourage it for these reasons.

    What Shoes Should You Avoid While Driving?

    There’s no Texas law dictating what kind of shoes you must wear behind the wheel. However, some types of footwear can make driving more dangerous. According to The Wilhite Law Firm, you should avoid:

    • Flip-flops: These can slip off your feet and get caught under the pedals, making it hard to brake quickly.

    • High heels: Stilettos and other high-heeled shoes can prevent you from pressing the pedals properly.

    • Platform shoes: Thick soles reduce your ability to feel the pedals and can get wedged between them.

    • House slippers: Often too loose and flimsy, slippers can come off your feet during an emergency.

    • Loose-fitting shoes: Shoes that don’t fit snugly can slide around, affecting your control.

    • Shoes with untied laces: Loose laces can wrap around pedals and cause dangerous situations.

    The best shoes for driving are those that fit well, stay securely on your feet, and allow you to feel and control the pedals easily.

    The Bottom Line: Safety First

    To sum up, you don’t need a permit to go barefoot in Texas and it’s not illegal to drive without shoes. However, just because it’s legal doesn’t mean it’s always the safest choice. If you’re in an accident, not wearing shoes could be used against you by insurance companies. When you get behind the wheel, choose shoes that give you the best control over your vehicle. In Texas as in life, it’s always smart to put your best foot forward whether it’s bare or shod.

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  • Nike and BAPE Settle Sneaker Lawsuit Over Air Force 1 Lookalikes After Court Battle

    Nike and BAPE Settle Sneaker Lawsuit Over Air Force 1 Lookalikes After Court Battle

    Nike and BAPE’s sneaker lawsuit ends in a settlement, raising key questions about design rights and trade dress protection.

    Nike’s high-profile legal battle with Japanese streetwear brand A Bathing Ape (BAPE) over alleged “copycat” sneakers has taken several dramatic turns, culminating in a closely watched settlement that could shape the future of sneaker design and intellectual property protection.

    Nike claimed that BAPE’s footwear business revolves around copying Nike’s iconic designs, and that some of its shoes are ‘near verbatim’ copies of Nike’s Air Force 1, Air Jordan 1, and Dunk sneakers.

    The Background: Trade Dress and Trademark Claims

    At the heart of Nike’s lawsuit filed in January 2023 are claims that BAPE’s STA series—including the STA Mid, SK8 STA, COURT STA High, and COURT STA are “near verbatim copies” of Nike’s most recognizable sneakers. Nike argued that its Air Force 1, Air Jordan 1, and Dunk lines have achieved trade dress protection through “extensive use and consumer recognition,” making their designs legally distinctive and non-functional.

    According to USPTO, Trade dress refers to the non-verbal aspects of a product’s presentation, including its design, packaging, and color scheme. It essentially protects the overall image that consumers associate with a particular brand.

    BAPE countered by seeking to dismiss the case, arguing that Nike’s trade dress claims lacked sufficient legal basis and that the shoe designs were too simple to warrant protection. Furthermore, BAPE insisted that consumers could easily distinguish between the two brands

    The Court’s Ruling: Case Moves Forward

    In March 2024, U.S. District Judge Paul Gardephe rejected BAPE’s motion to dismiss. The court found that Nike had “adequately articulated the scope of Nike’s asserted trade dress,” noting that the complaint included “detailed written descriptions, as well as diagrams that specifically denote which parts of the trade dress are being claimed as distinctive.” Judge Gardephe stated, “I am not prepared to rule that Nike’s written descriptions and trade dress diagrams are insufficient articulations of ‘the specific elements of the trade dress that should be protected.”

    This decision allowed the lawsuit to proceed, setting the stage for a full trial on whether BAPE’s designs infringed Nike’s protected trade dress and whether Nike’s trade dress rights were still valid given past settlements with third parties.

    BAPE’s Counterclaims and Legal Strategy

    After its motion to dismiss was denied, BAPE launched a counterclaim, seeking to cancel several of Nike’s trade dress registrations. BAPE argued that Nike had abandoned its rights by granting “naked licenses”, allowing third parties to use its designs without maintaining quality control. BAPE cited Nike’s previous settlement with Already LLC as an example, contending that such covenants not to sue undermined the distinctiveness and enforceability of Nike’s trade dress.

    BAPE asserted, “Nike has permitted widespread third-party use of its purported Air Force 1, Air Jordan 1, and Dunk trade dress, beyond the use of the Air Force 1 trade dress by Already,” and therefore, those registrations should be invalidated.

    The Settlement: A Pivotal Resolution

    Before the court could rule on these complex issues, Nike and BAPE settled in late April 2024. According to court filings and Nike’s statement, “BAPE agreed to discontinue its sale of some of the allegedly infringing sneakers and to redesign others.”

    The settlement brought an end to the litigation, with both parties agreeing to dismiss all claims and pay their own legal fees. Representatives for BAPE did not immediately respond to requests for comment, but the outcome signals a significant shift in how major brands may approach enforcement and licensing of their iconic designs in the future.

    What’s Next for Sneaker IP?

    While the case has been settled, it leaves open important questions about the limits of trade dress protection, the impact of past licensing decisions, and how courts will handle similar disputes going forward. As one legal observer noted, “companies should consider the impact that their current enforcement and settlement strategies may have on their ability to successfully pursue future infringements down the road.”

    Nike’s case against BAPE underscores the growing importance and complexity of intellectual property rights in the global sneaker industry. As imitation products proliferate, the line between inspiration and infringement will remain a hotly contested issue, demanding scrutiny from courts, brands, and consumers alike.

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  • Steve Madden Challenges Adidas Over Stripe Trademark in Court

    Steve Madden Challenges Adidas Over Stripe Trademark in Court

    Steve Madden is taking Adidas to court in a high-stakes trademark dispute over the use of stripe designs on footwear.

    Steve Madden, the iconic American footwear brand, is making headlines with its latest legal battle against global sportswear giant Adidas. Filed in Brooklyn, New York, the lawsuit challenges Adidas’ attempts to stop Steve Madden from selling its Viento and Janos sneakers, both featuring distinctive band designs.

    The Core of the Conflict: Who Owns the Stripe?

    Steve Madden is pushing back against what it sees as aggressive legal tactics from Adidas over the use of band and stripe patterns in footwear. In a statement from the company’s legal team, Steve Madden asserts:

    “The use of band designs on footwear is ubiquitous in the fashion industry,” said a spokesperson for Steve Madden. “In simple terms, Adidas does not possess exclusive rights to all stripes and should not be permitted to assert that it holds a monopoly over any footwear featuring stripes, bars, bands, or any quadrilateral shapes—whether they are parallel or not.”

    At the heart of the lawsuit is a request for the court to declare that Steve Madden’s Viento and Janos designs do not infringe on Adidas’ famous three-stripe trademark. The Viento is defined by two bands, while the Janos features bands shaped like the letter K.

    Adidas’ Legal Moves and Steve Madden’s Defense

    Adidas has called for a halt to sales of the Viento, arguing the design could mislead consumers. The company has also signaled to the U.S. Patent and Trademark Office (USPTO) its intent to challenge the Janos design.

    Steve Madden’s attorneys have responded forcefully. “We are tired of being targeted by Adidas,” said a Steve Madden legal representative. “Our footwear bears no resemblance to Adidas’ trademarked three-stripe design, and no reasonable consumer would confuse the two.”

    The complaint also references previous legal disputes with Adidas in 2002, which were resolved confidentially and are not related to the current case.

    The Wider Impact on Fashion and Footwear

    This lawsuit is just the latest in a long line of legal battles over Adidas’ three-stripe trademark. The brand has previously taken action against other industry leaders like H&M, Thom Browne, K-Swiss, Fitnessworld, Nike, Isabel Marant, and Sand.

    The outcome of this case could have far-reaching implications for intellectual property in fashion, shaping how brands approach design elements such as stripes and bands in the future.

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  • HEYDUDE Launches 100 Day Giveaway in 2025 US Campaign

    HEYDUDE Launches 100 Day Giveaway in 2025 US Campaign

    HEYDUDE kicks off a nationwide campaign focused on connection and community with a summer of giveaways and inviting everyone into the world of HEYDUDE Country. This new campaign is more than just a marketing push; it’s a storytelling platform designed to celebrate real people and authentic connections, especially at a time when Gen Z and millennials are craving genuine community both online and offline.

    Terence Reilly, Chief Brand Officer, Crocs said: “We know a thing or two about connection. HEYDUDE isn’t just a brand, we are a community of people who believe that things are just better when they come from the heart. That’s why we’re welcoming Dudes from everywhere to HEYDUDE Country. It’s all about bringing authenticity and creating a carefree headspace where fans can share authentic experiences and a good time like no other.”

    What Is HEYDUDE Country?

    HEYDUDE Country isn’t just a place it’s a mindset. It’s where fans are encouraged to kick back, relax and let it all go. The campaign’s goal is to capture the feeling of being young, carefree and fully in the moment, whether that’s at a sun-soaked beach, a countryside escape or a bustling city street.

    The campaign launches with a content series starring HEYDUDE’s new global ambassador and style icon Sydney Sweeney. She invites hardworking, music-loving, downhome Dudes to show the world what makes them a Country Dude. The campaign’s visuals shot in summer’s most popular settings showcase the spirit of HEYDUDE Country and the brand’s ever-growing global fanbase.

    Terence Reilly said: “We’re not creating anything new. We’re building on what we’re already seeing our Dudes doing around the world and bringing them together to celebrate the HEYDUDE spirit and share it with the next generation of fans. Our goal with HEYDUDE Country is to not only capture this energy but to invite the world to join in.”

    How Fans Can Join the HEYDUDE Country Movement

    HEYDUDE Country is all about building connection and community through both digital and in-person experiences. Here’s how you can get involved:

    • 100 Days of Giveaways: HEYDUDE is giving away 100 shoes a day for 100 days to celebrate Good Dudes. You can nominate a Good Dude to share their story and win a pair.

    • HEYDUDE Country’s Hottest Voices: The campaign features content from Sydney Sweeney, singer-songwriter Jelly Roll and a wave of new faces from music, entertainment and sports.

    • Summer of Surprises: Look forward to exclusive product drops, digital moments and real-world events in over 10 cities, including meet-and-greets with brand ambassadors, live concert moments and more.

    • Fan Social Challenge: Fill in the blank “I’m a country dude because _______” and tag HEYDUDE on Instagram and #HEYDUDECountry for a chance to win a surprise gift and have your story featured on HEYDUDE’s social channels.

    • CapCut Collab: Snap a pic with a digital version of Sydney Sweeney and show off your HEYDUDE Country style.

    • New Styles All Summer: HEYDUDE is rolling out more than 10 new products this summer across men, women and kids, plus collaborations like the one with Pabst Blue Ribbon (PBR).

    A Campaign Rooted in Authenticity

    The campaign’s visuals and activities are more than just marketing they’re a celebration of the moments fans are already creating in their HEYDUDE shoes. Sydney Sweeney, Global Ambassador said: “You can take the dude out of the country but you can’t take the country out of the dude,” before inviting viewers to join her by the beach: “Wish you were here.”

    Why It Matters

    HEYDUDE Country marks a big change for the brand, aiming to turn a laid-back footwear label into a global lifestyle movement. By focusing on real people, true stories and a carefree spirit, HEYDUDE is creating a place where anyone can feel welcome.

    For more country fun and to join the movement, visit HEYDUDE.com, follow @heydude on Instagram, or check out @heydudeshoes on TikTok.

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