10 moments that defined the adidas vs. Puma rivalry
The rivalry between Adidas and Puma began as a family dispute long before it became a global brand…
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2026 Lifestyle Footwear Brand Power Rankings
Every percentage point reflects more than sales. It tells a story of cultural relevance, wholesale power, direct to…
10 Shoes from MSCHF that went Viral
MSCHF has mastered something most footwear brands still misunderstand: in today’s market, attention is distribution. From the Big…
Anta Sports Marks A New China Led Era With A 29% Stake In Puma
China’s Anta Sports’ move to buy a major stake in Puma marks one of the most significant power…
Nike x Nigo Close a 2 Year Air Force 3 Story With a Collegiate Finale
Nike and Nigo are closing out their Air Force 3 project with a final collegiate inspired chapter that…
Nike Appoints New Regional Leadership for EMEA, Greater China and APLA
Nike is reshaping its regional leadership structure across EMEA, Greater China, and APLA, with new VP/GM appointments designed…
10 Sneaker Collabs That Successfully Crossed Over to Luxury, Ranked
Luxury sneaker collaborations are no longer side projects or marketing stunts. On the resale market, they function more…
Puma Debuts Suede House at Paris Fashion Week
Puma is centering its classic Suede sneaker at Paris Fashion Week with Suede House, an immersive space in…
Salomon Names Heikki Salonen Its First Creative Director in 30 Years
Salomon has appointed Finnish designer Heikki Salonen as its first-ever creative director, marking a new chapter that formally…
Top Sneakers With the Highest Current Resale Value
In sneaker resale, price isn’t driven by leather quality or cushioning innovation. It’s driven by access. The shoes…
4 of Nike’s Biggest Footwear Controversies
At a certain level of scale, a sneaker stops being just a sneaker. For Nike, every product that…
The 10 Biggest Footwear Scandals, and What They Cost
Footwear scandals rarely start with shoes. They start with shortcuts: outsourced accountability, unchecked celebrity power, inflated claims, or…
Nike’s LeBron 23 Honor The King Is the Latest Nike Release to Spark Debate
The LeBron 23 “Honor The King” is the new Nike basketball shoe inspired by Martin Luther King Jr. Visually, it’s stunning,…
Siraya Tech Launches Roamr Line to Power Next‑Gen 3D Printed Shoes
Siraya Tech, based in Los Angeles, has launched Roamr, a new sub‑brand focused on high performance wearables, starting…
NikeSkims Rift Mesh Introduces a New Take on the Classic Air Rift
Nike and Skims are introducing the NikeSkims Rift Mesh, the first sneaker from their partnership and a reworked…
COS Unveils a Spring Festival Capsule Inside Tianhou Palace in Shanghai
COS marks the Spring Festival with a limited edition Year of the Horse collection, staged inside Shanghai’s historic…
Louis Vuitton’s New York Residency Goes Full Neon
Louis Vuitton’s neon green menswear pop up for the Fall/Winter 2019 residency brought Virgil Abloh’s runway vision into…
The Top 10 Emerging Footwear Brands of 2026
Footwear’s next wave is being shaped by sustainability mandates that have moved from marketing language to operational reality,…
Top 10 Footwear Brands With The Best Fit
Fit has become one of the most decisive factors in global footwear performance. As luxury brands expand across…
Top 10 Most Expensive Women’s Footwear Brands
In women’s footwear, the uppermost price tier is shaped by a different set of forces. Here, value is…
On Athletes Deliver A Historic Golden Sweep Across Global Sport In 2025
On Holgind AG is closing 2025 as a breakout year in elite sport, with its athletes winning world…
Kith Kicks Off 2026 With Premium Monday Program Footwear Drop
Kith is starting 2026 in full alpine mode, reuniting Ronnie Fieg and Italian boot maker Diemme for a…
Top 10 Athleisure Brands Expanding Into Footwear
Athleisure brands have spent the last decade building trust through apparel. Now, many are testing whether that trust…
Reebok Taps Karol G to Front Born Classic Worn for Life Campaign
Reebok’s new ‘Born Classic. Worn for Life.’ campaign puts the Reebok Classics line back in the spotlight with…