Adidas Originals Taps Samuel L. Jackson and a Star Studded Cast for Superstar Relaunch
adidas Originals is opening a new chapter for the Superstar, framing the shell toe as The Original Icon…
adidas Originals
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Adidas Originals Taps Kendall Jenner and Jennie to Lead Its Superstar Campaign
Adidas Originals is using the Superstar’s Spring 2026 campaign to put the classic shell toe back at the…
Adidas Taps Willy Chavarria and Compton Cowboys for Where We Meet Capsule
Adidas Originals and Willy Chavarria are teaming up with the Compton Cowboys on the “WHERE WE MEET” capsule,…
adidas x Willy Chavarria Blur Streetwear and Football at Paris Fashion Week with ‘Eterno’
adidas Originals and Willy Chavarria’s ‘Eterno’ FW26 project opens at Paris Fashion Week as a runway show and…
Adidas Originals x Brain Dead Revive 2000s Style With New Retro Capsule
Adidas Originals and Brain Dead are back this month with a nostalgia-fueled capsule that fuses 2000s sportswear, video…
adidas Originals x Brain Dead Revisit 2000s Energy with a Nostalgic Capsule
A collection that fuses sport with rhythm and retro gaming culture. A Creative Reunion adidas Originals and Brain…
adidas Originals and MRBAILEY Launch ADIZERO ARUKU YAGI Trail Sneaker
A visionary trail sneaker inspired by nature and engineered for performance marks the latest evolution in a bold…
adidas Originals Unveils Puerto Rico Archive with 150 Products and Rare Sneakers
adidas Originals has consistently drawn from culture as a source of creativity, design, and direction. In Puerto Rico,…
adidas adiZero Goukana Sneaker Launches in Bold Yellow Colorway
adidas Originals proudly introduces the all-new adiZero Goukana (pronounced “GOH-kah-nah”), a bold sneaker drop that marks a new direction for the…
Samuel L. Jackson Narrates adidas Originals’ Star-Studded ‘Superstar’ Campaign
adidas Originals has unveiled a bold new campaign that celebrates the legacy and influence of one of its…