collaboration
Cole Haan, the iconic American footwear and lifestyle brand, is set to launch a new era in its nearly century-long history by partnering with Catapult Group to introduce a performance apparel division.…
In a striking display of creative ambition, Swiss sportswear innovator On and global icon Zendaya have launched “Zone Dreamers,” their most daring campaign yet and the latest milestone in their ongoing partnership.…
Two of the world’s most iconic brands, NIKE, Inc. and the LEGO Group, have unveiled a groundbreaking multi-year partnership aimed at inspiring kids and families through the fusion of sport and creative play.…
Kellanova (NYSE: K), the global snacking and food giant behind brands like Pringles, Cheez-It, and Special K, is redefining marketing effectiveness through advanced analytics, AI, and culturally resonant collaborations.…
In a groundbreaking move that merges the worlds of iconic toys, professional sports, and fashion, Mattel’s Barbie brand has joined forces with the Professional Women’s Hockey League (PWHL) and Canadian lifestyle brand Peace Collective.…
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