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WSS’s 40th Anniversary Collabs with Reebok and Puma

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WSS’s 40th Anniversary Collabs with Reebok and Puma

WSS Celebrates 40 Years with Two Iconic Collaborations: Reebok Classic Nylon & Puma Suede XL

This year, WSS is celebrating 40 years of style with two major collaborations.…

Footwear Giant PUMA Elevates Tara McRae to President of North America

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Footwear Giant PUMA Elevates Tara McRae to President of North America

Sportswear giant PUMA has announced the appointment of Tara McRae as the new President of PUMA North America (PNA), marking a significant leadership shift in one of the company’s most strategically important markets.…

Arne Freundt Steps Down, Arthur Hoeld Takes Helm of Puma

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Arne Freundt Steps Down, Arthur Hoeld Takes Helm of Puma

In a significant move, Puma SE has announced that CEO Arne Freundt will be stepping down from his role, marking the end of an era for the German sportswear giant.…

Rihanna’s newest FENTY x PUMA Creeper Drop

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Rihanna’s newest FENTY x PUMA Creeper Drop

Rihanna has launched the highly-anticipated Creeper Phatty, a reimagined and amplified version of her iconic FENTY x PUMA Creeper.…

PUMA names A$AP Rocky Creative Director

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PUMA names A$AP Rocky Creative Director

In a move that blends the worlds of music, fashion, and motorsports, global sports brand PUMA has announced a long-term creative partnership with renowned music artist and designer, A$AP Rocky.…

FENTY x PUMA Officially Relaunch Footwear Collection

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FENTY x PUMA Officially Relaunch Footwear Collection

Global music icon Rihanna and renowned sports company PUMA have officially announced the relaunch of their collaborative product franchise, FENTY x PUMA.…