The Most Popular Sneaker Brands at the US Open 2024

At the 2024 US Open, tennis players showcased a diverse range of popular and innovative tennis shoe brands, underlining a mix of performance and style on the courts in Flushing, NY. Among the standouts were models from Nike, Adidas, Asics, and custom collaborations that highlighted the latest trends in tennis footwear. Whether you're a player or a fan, these footwear trends are shaping the future of tennis, both on and off the court.

1. Nike

Nike remains a dominant tennis shoe company committed to innovation and performance. Naomi Osaka, one of the sport's influential figures, wore custom white and lime green Nike sneakers adorned with dainty bows during her matches. This blend of functionality and flair exemplifies the brand's appeal to both professional players and fashion enthusiasts. Additionally, Frances Tiafoe sported custom Cadillac x The Shoe Surgeon sneakers, further emphasizing the trend of personalized and collaborative designs that Nike is known for.

2. Adidas

Adidas also made a significant impact at the tournament. Victoria Azarenka, recognized for her aggressive baseline play, wore Adidas shoes with distinct pink slashes, aligning her on-court dynamism with vibrant style. The brand's commitment to stability was evident in models like the Adidas Barricade 13, known for its reliable support and comfort. It is a top choice for players seeking a balance between performance and durability.

3. Asics

Asics solidified its presence with models like the Asics Gel Resolution 9, praised for its outstanding durability and overall performance. This shoe was prominent on the feet of several high-performing athletes. Asics also made waves with the Gel Challenger 14, a top choice for beginners due to its comfort and support. The brand's focus on cushioning and impact protection was showcased by the Asics Court FF 3, celebrated as the best overall cushioned tennis shoe of 2024.

4. Gucci

Serena Williams, attending the US Open in a non-playing capacity, added to the footwear spectacle with her Gucci Re-Web Sneakers. Designed with tennis-inspired details and flashes of fluorescent, her choice underscored the intersection of high fashion and athletic performance in tennis footwear trends.

5. Custom and Bespoke Designs

Custom and bespoke footwear saw a significant presence as well. Stan Wawrinka donned personalized kicks during his first-round match against Mattia Bellucci, reflecting the growing trend towards unique, customized shoe designs in the tennis world. Emma Raducanu and Jessica Pegula were among the other players who highlighted their styles through colorful and creative shoe choices.

6. Polo Ralph Lauren

This year, even the ball crews made a statement. Polo Ralph Lauren provided their distinctive shoes, combining functional performance with aesthetic appeal, and contributing to the broader visual spectacle of the US Open.

This year, the US Open also flaunted the creative expressions of ball crews, with Polo Ralph Lauren providing their distinctive shoes, adding to the overall aesthetic and functional appeal of the event. The blend of performance-driven technology, personalized design, and vibrant style in tennis footwear at the 2024 US Open showcases how the industry continues to evolve, catering to the needs of athletes and fashion-forward enthusiasts alike.