New Balance Signs Kyle Hamilton to Help Shape Its Football Footwear
The Baltimore safety will wear the Rev iQ cleat and contribute a defensive player’s perspective to the brand’s American Football products.
New Balance
The latest New Balance news, product stories and collaborations from Footwear Magazine.
Collaborators
Latest New Balance coverage
New Balance Foundation Commits Three-Year Funding to South African Sport Programs
Three nonprofits will share approximately ZAR 4.11 million through Futures in Motion’s South African rollout.
New Balance Sets November 6 Launch for Made in USA 990v7
The $200 update pairs softer FuelCell cushioning with a campaign spanning sport and music.
New Balance Wins U.S. Military Contract for Made in USA 0430 Training Shoe
New Balance will supply the U.S. military with the Made in USA 0430 training shoe beginning in early 2027.
Al Jazira and New Balance Begin Three-Year Partnership in Abu Dhabi
Al Jazira Sports and Cultural Club has signed a three year partnership with New Balance. The global sportswear…
Beyond the New Balance 530: 6 Retro Sneakers, Compared by Shape and Specs
Six retro sneakers reveal two very different directions for 2026: layered Y2K runners and slim archival track shoes. We compare their shapes, official specifications, and current prices.
PLC Detroit and New Balance Launch Global Design Capstone Program
Education is becoming a core pipeline for innovation in footwear, not just a parallel track. With the launch…
JJJJound and New Balance Bring the 1890 to Paris With RAYON DE SPORT
JJJJound and New Balance are treating the launch of the new 1890 not as a standard drop. Instead,…
New Balance and Miu Miu Elevate Coco Gauff With a Luxury Tennis Collection
New Balance is using its latest Miu Miu capsule with Coco Gauff to push further into fashion-led territory,…
New Balance Designs Heritage-Inspired FC Porto Away Kit
New Balance and FC Porto’s 2026–27 away kit leans into the club’s roots while staying locked into modern…
New Balance and Sézane Define Quiet Luxury Through Minimal Sneaker Design
The return of Sézane x New Balance is another clear sign that quiet luxury now shapes how the…
Stone Island and New Balance Unveil Technical ABZORB 1890 Trainer
Stone Island and New Balance link up again with the ABZORB 1890, a trainer that ties archival references…
New Balance Adds Yunus Musah to Growing Football Lineup
New Balance is adding serious engine to its global football roster, announcing the signing of U.S. midfield standout…
New Balance London Run House Transforms Somerset House into Marathon HQ
New Balance has turned Somerset House into marathon weekend HQ. With New Balance London Run House, the brand…
New Balance Launches Grey Days 2026 Global Campaign
New Balance is turning grey into a full-month storyline again in 2026, using Grey Days to link its…
Lack of Guidance and New Balance Launch 11 Piece Football Collection
Lack of Guidance continues to tighten its grip on football’s growing influence in fashion, this time linking up…
Sashiko Gals Brings Traditional Japanese Embroidery to the New Balance 993 at 1 Hotel Tokyo
Sashiko Gals, the Tokyo based collective of embroidery artists, unveiled a new custom New Balance 993 project in…
New Balance ‘KAWHI V’ Arrives Summer 2026 as Kawhi Leonard Takes the Role of Creative Director
New Balance officially unveiled the KAWHI V on April 8, the fifth signature shoe in Kawhi Leonard’s line…
Inside New Balance Baseball’s World Baseball Classic Pop Up in Miami’s Design District
New Balance Baseball brought its World Baseball Classic collection to Miami’s Design District with an immersive pop up…
Mary Fowler Signs a Reported $10 Million Five-Year Adidas Deal After a Bidding War With Nike and New Balance
Manchester City and Matildas forward Mary Fowler has signed a reported $10 million five year deal with Adidas,…
A Fake LEGO x New Balance FuelCell SuperComp Elite V5 Collab Just Became the Best April Fools Drop
A Paris based run culture account teased a LEGO x New Balance FuelCell SuperComp Elite v5 collaboration on…
New Balance Signs Tottenham Hotspur and England Fullback Djed Spence as Its Latest Global Football Athlete
New Balance has signed Djed Spence, the 25 year old Tottenham Hotspur fullback and England international, as its…
Rev X and Rev iQ Are New Balance’s First Real Play for the U.S. Football Cleat Market
New Balance has officially entered the U.S. football cleat conversation at scale, introducing its new Rev X and…
New Balance Adds Red Sox Starter Garrett Crochet to Its Baseball Lineup
New Balance is adding another high upside arm to its baseball roster, signing Boston Red Sox left hander…