Historic Missouri bourbon takes center stage as the distillery kicks off fall with fan-inspired drinks, responsible celebrations, and homages to America’s native spirit.
As football season swings into gear in Kansas City, Holladay Distillery is raising the bar for celebration with a lineup of spirited cocktails and experiences perfectly timed for National Bourbon Heritage Month. With game days in mind and a rallying call—“Make Every Game Day a Holladay”—the storied distillery offers bourbon fans and tailgaters new ways to toast their team and their city all autumn long.
Red Kingdom: The Signature Game Day Cocktail
The star of the season is the Red Kingdom cocktail—a vibrant blend of Holladay Soft Red Wheat Bourbon, fresh lemon juice, velvet falernum, and raspberry purée lending a distinctive Kansas City red hue. Available beginning September 5 at the Holladay Welcome Center and Holladay on Main, Red Kingdom is designed to capture the energy of champions and the flavor of fall gridiron festivities.
Local influencers join the celebration, sharing their own Holladay cocktail creations and game day inspiration. Holladay’s social channels transform into a game day cocktail playbook, offering fresh recipes, creative pours, and tailgate-ready drink ideas for fans to enjoy throughout the season.
Responsible Fun: Flag Football Mocktails for Designated Drivers
Ensuring everyone can join the fun, Holladay Distillery gives a shout-out to designated drivers by serving a complimentary Flag Football Mocktail—a non-alcoholic beverage inspired by Kansas City’s red and gold—whenever their group orders a signature Holladay cocktail. It’s a thoughtful nod to safety and inclusion, making sure every member of the party is celebrated.
Bourbon Heritage: Honoring Tradition and Craftsmanship
September is National Bourbon Heritage Month, and for Holladay Distillery, that means honoring a history stretching back to 1856. Founded by Ben and David Holladay in Weston, Missouri, the distillery blends limestone spring water and heritage mash bills, aging its spirits in caves first explored by Lewis and Clark.
Key offerings include:
- Holladay 1856 Original: Crafted with a historic mash bill of 73% corn, 15% rye, and 12% malted barley, aged at least six years, and certified Bottled-in-Bond for quality.
- Holladay Soft Red Wheat: Made from Missouri-grown wheat, celebrated for its smooth and sweet profile—also aged six years and Bottled-in-Bond.
- Rickhouse Proof Expressions: Bottled at full proof straight from the distillery’s historic rickhouses, guaranteeing authentic bourbon in its purest form.
Rare releases, part of the Ancient Cave Collection, continue the tradition of innovation and exclusivity, inviting bourbon lovers to discover new flavor journeys tied to the heart of the Midwest.
Game Day to Glass: Tradition Meets Fan Energy
Whether the stadium roars echo or you’re savoring a pour at home, Holladay reminds fans that bourbon is more than a drink—it’s a heritage, a connection, and a reason to celebrate responsibly. With bottles rooted in 150+ years of craft and a campaign dedicated to fan experience, bourbon lovers can toast their team in true Kansas City style this fall—and every game day can be a Holladay.
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