Salomon Signs Five-Year IRONMAN Partnership, With Kona Title Rights From 2027
Salomon joins IRONMAN from 2027 through 2031, with Kona title rights and plans for triathlon footwear and apparel.
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Salomon
22 posts
Salomon Launches New Flatiron Flagship Store in New York City
Salomon is sharpening its position in the running market with a flagship in one of New York City’s…
Salomon Names JISOO Global Ambassador as K-Pop Shapes Sportswear
Salomon naming JISOO as its new global ambassador is another clear sign. It shows that K-Pop is now…
Salomon and Ray BEAMS Launch XT-WHISPER “Blueberry Cheesecake” Sneaker
Salomon and Ray BEAMS are back with another lifestyle-ready trail hybrid, this time serving a “blueberry cheesecake” take…
The Salomon Speed Lab Collection Goes Global on April 14 After a Paris Exclusive
Salomon has launched a new performance running collection built around a single objective: creating the fastest shoe in…
Salomon Enters Latin America With New Casa Salomon Flagship in Mexico
Salomon has opened Casa Salomon in Mexico City, its first Latin American flagship. This signals how seriously the…
Salomon and Hopper Are Building Trail Running Blades for Amputee Athletes
Salomon is using its Adaptive Project to spotlight how prosthetic design can change what’s possible in mountain sport,…
Salomon’s 35% Growth Pushes Amer Sports to Bet Bigger on Footwear
Salomon is moving from cult outdoor name to strategic growth engine inside Amer Sports. Footwear is now central…
Top 10 Performance Brands Expanding into Technical Footwear
Over the past five years, footwear has emerged as one of the most strategically important growth categories across…
Amer Sports Posts 28% Q4 Growth as Arc’teryx and Salomon Hit $2 Billion Each
Amer Sports closed its fiscal year 2025, reported February 24, 2026, with a strong finish, posting 28% revenue…
The Top 10 Trail Running Shoes
Trail running has moved into a new performance era where grip engineering and advanced cushioning define the leaders…
The Top 10 Footwear Brands Leading Textile Innovation
In performance footwear, ‘innovation’ is no longer just foam chemistry or carbon plates. The real competitive edge is…
8 Forces That Are Rewriting The Footwear Industry
Over the last decade, the footwear industry has undergone a quiet but fundamental reset. What once functioned as…
10 Footwear Myths Still Shaping the Industry
Footwear remains one of the least transparent categories in fashion and athletic apparel. Its core drivers such as…
Salomon Names Heikki Salonen Its First Creative Director in 30 Years
Salomon has appointed Finnish designer Heikki Salonen as its first-ever creative director, marking a new chapter that formally…
Top 10 Footwear Brands Leading Real Innovation
In an industry crowded with buzzwords, true footwear innovation is increasingly rare and increasingly obvious. The brands actually…
Top 10 On Footwear Competitors in 2026
The footwear market has undergone a significant transformation, moving beyond mere athletic utility into the realms of high…
Experience the Gateway to the Stars at the New Salomon Chengdu Flagship
SALOMON has redefined the concept of a flagship store with its newly reimagined global retail destination in Chengdu,…
Inside the Reflective Magic of the Salomon Sportstyle Nocturne Drop
Salomon is closing 2025 with a moody, night-focused drop: the Nocturne Vision Capsule, a Salomon Sportstyle story built…
Salomon Sweeps TsaiGu Trail 2025, Strengthens Decade-Long Athlete Development in China
Salomon, the global powerhouse in trail running, has reaffirmed its leadership in China with a commanding sweep at…
Salomon Opens First California Store in West Hollywood
Salomon, the French performance and lifestyle brand known for its fusion of outdoor innovation and urban style, has…
Salomon Opens Anfu Concept Store in Shanghai Blending Paris and Local Culture
SALOMON, a pioneer in modern mountain sports and outdoor lifestyle, has opened its latest retail milestone, the SALOMON…