Skims for Team USA Drops a Winning New Lineup on January 8th
SKIMS is gearing up for a major moment in sportswear, with SKIMS for Team USA set to return…
Sports
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Authentic Brands Group Names Blue Sage Accessories Official Wetsuit Partner For Iconic Surf Labels
Authentic Brands Group is deepening its surf and outdoor footprint with a multi-brand expansion. It is expanding its…
AFCON 2025 Turns Team Arrivals Into A Runway For African Fashion
The 2025 Africa Cup of Nations in Morocco is doubling as a live runway for African designers, artisans,…
ANTA Group Extends Major Refugee UNHCR Program For Another 3 Years
ANTA Group is turning its three-year refugee commitment into a long-term play, keeping displaced children in Africa learning…
The Anti Traction Outsole and the High Stakes Humor of UFC 324
Under Armour has leaned into fight-week humour with Paddy “The Baddy” Pimblett. They unveiled a spoof boxing boot…
From Stripes to Speed Nine adidas Shoes That Defined Decades
From the first Three-Stripes training models to marathon-tested speed machines, adidas has used footwear to tell its whole brand story. Each decade…
Shai Gilgeous-Alexander’s Shai 001 Clean Slate Steps Out As Limited Drop This January
Multi-hyphenate NBA guard Shai Gilgeous-Alexander is introducing SHAI 001: CLEAN SLATE, a debut footwear drop positioned as a…
Nike Turns Caitlin Clark Into The New Face Of From Anywhere
The Nike “From Anywhere” narrative built around basketball player Caitlin Clark is expanding across global marketing, positioning her…
The Top 5 Curry Brand Sneakers Ever Released by Under Armour
When Stephen Curry signed with Under Armour in 2013, it was a gamble for both sides: a sharp‑shooting…
From Training to Match Day: Choosing the Right Shoes for Netball Players
When playing netball, you shouldn’t underestimate the importance of footwear. Unlike classic athletic shoes, netball shoes have unique…