ASOS Collection 03 with Adidas Originals Arrives Alongside Exclusive Bronze Snake UK Deal
ASOS and Adidas Originals to launch Collection 03 on April 16, the third and largest chapter in an…
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Nike Enters Exclusive Talks to Supply UEFA Match Balls from 2027 in a Deal Worth Over €40 Million per Year
UC3, the joint venture between UEFA and the European Club Association, announced on April 9 that it has…
Herschel Supply Launches a Permanent Golf Bag Collection with Six Golf Essentials Models
Herschel Supply launched Herschel Supply Golf on April 10, a permanent six model collection of on course and…
Skechers Opens its First Copenhagen Flagship of 700 Square Meters in Amagertorv
Skechers opened its first flagship store in Copenhagen on April 9, a 700 square meter destination at Amagertorv…
ALOHAS Turns Soho House into a Sneaker Workshop across Amsterdam and London
ALOHAS hosted sneaker customisation workshops at Soho House locations in Amsterdam and London, bringing laces, beads, and charms…
On Running Releases Its First Zendaya and Law Roach Co Created Collaboration, ‘Shape of Dreams’ on April 16
On and Zendaya unveiled their first co created collection of footwear and apparel on April 9, built in…
Inside the Maison Margiela Folders Exhibition bringing 9 Tabi collectors Together in Chengdu Until April 13
Maison Margiela’s “TABI: COLLECTORS EXHIBITION” opened April 9 at The Third Avenue Art Museum in Chengdu as part…
WORKSOUT Opens Its First Japanese Flagship in Tokyo’s Aoyama on April 11
WORKSOUT, the influential South Korean streetwear and sneaker brand, opens its first Japanese flagship on April 11 at…
The WNBA Season 30 Campaign Is the Biggest in League History and It Starts May 8
The WNBA launched its largest marketing campaign to date this week. It is built around the league’s 30th…
Porsche x BOSS Icons of Cool Brings Laser-Cut Seams and the Pasha Pattern Together
Porsche and BOSS have launched “Icons of Cool,” a collaborative apparel collection inspired by the new 911 Spirit…
The Rolex Monte-Carlo Masters Boutique Is Live for Tournament Week 2026
The Rolex Monte-Carlo Masters official merchandise boutique is open during tournament week, with Ekinsport running the on site…
The Salomon Speed Lab Collection Goes Global on April 14 After a Paris Exclusive
Salomon has launched a new performance running collection built around a single objective: creating the fastest shoe in…
Telfar Brings Its Modular Boot and Mule System to Market With Leather and Knit Options
Telfar is continuing to push its Modular Shoes line in stock. The brand is spotlighting the system’s three…
Jordan Brand and LA Golf Collective swang Announce a Multi Year Community Partnership
Jordan Brand and LA based golf collective swang have announced a multi year partnership built around community access…
Alo Launches Its First Trail Sneaker on April 9 as Its Fourth Footwear Silhouette
Alo is adding a trail silhouette to its growing footwear roster. The brand is launching the Alo Trail…
Fleur Du Mal Enters Activewear for the First Time With a 16 Piece Sport Collection
Fleur du Mal, Jennifer Zuccarini’s New York-based lingerie and ready to wear label, is entering activewear for the…
Jennie and Frankies Bikinis Bring a Limited Edition Capsule to Seoul’s Seongsu District with a 2 Week Pop Up
Frankies Bikinis is making its Korean brick and mortar debut through a two week pop up at Musinsa…
Pharrell and Adidas Originals Revive a 2004 Yoga Shoe as the VIRGINIA Vario FLAT EARTHER
Adidas Originals and Pharrell Williams are extending the VIRGINIA universe with a new silhouette rooted in the adidas…
Fleet Feet and Nike Formalize a Full Nationwide Partnership Built Around the Pegasus 42
Fleet Feet and Nike have formalized an expanded vendor partnership, moving Nike Running from a limited presence in…
Vivobarefoot to Debut its First U.S. store in New York this June
Vivobarefoot is bringing its barefoot movement and biophilic retail concept to the United States for the first time,…
WHOOP’s $10B Valuation Signals Wearables Are No Longer Just Fitness Tools
WHOOP closed a $575 million Series G round on March 31, 2026. This lifted its valuation to $10.1…
United Airlines Celebrate their 100th Anniversary with a Co Branded Adidas Samba Exclusive for Employees
United Airlines is marking its 100th anniversary with a co branded adidas Samba, following a growing pattern of…
Song for the Mute Steps into Performance Running with “The First Breath” SS26 Drop with Adidas
Adidas and Sydney based label Song for the Mute have launched “The First Breath,” marking the first time…
FP Movement and Merrell Drop a Limited Collab, Reimagining Merrell’s Most Iconic Outdoor Silhouettes
FP Movement and Merrell have dropped a limited run footwear collaboration, reworking two of Merrell’s most established outdoor…