The G-SHOCK and Crocs Limited-Edition Drop

This season, two titans of self-expression and functional fashion-G-SHOCK and Crocs-join forces for a collaboration that challenges convention and redefines what wearable design can be. Launching May 27, 2025, the limited-edition G-SHOCK x Crocs Echo Wave bundle fuses the legendary durability of G-SHOCK with Crocs’ avant-garde comfort. At the heart of this collaboration is the Crocs Echo Wave, making its debut in a luminous glow-in-the-dark finish. The silhouette, already a favorite for its futuristic, wave-inspired form, is elevated with a custom marbled ankle strap-a direct nod to G-SHOCK’s iconic toughness and meticulous craftsmanship. The swirling mix of green, pink, and off-white on both the strap and the matching G-SHOCK watch band delivers a bold, abstract energy that stands out in any setting.

But the real innovation lies in modularity. For the first time, the G-SHOCK timepiece-specifically the GA2100CROCS25-7 model-can be worn in two ways: on your wrist as a classic watch, or snapped directly onto the side of the Echo Wave clog via a specially designed rivet system. This convertible approach lets wearers seamlessly transition their timepiece from wrist to footwear, pushing the boundaries of how and where a watch can be worn.

The Timepiece: Rugged Utility Meets Playful Design

True to G-SHOCK’s reputation, the limited-edition watch is packed with features:

• Shock-resistant structure
• 200-meter water resistance
• World Time (48 cities/31 time zones)
• 1/100-second stopwatch
• Countdown timer
• Five daily alarms
• Double LED Super Illuminator

The dial ring-finished in light pink-contrasts with the rest of the face, while the hands and day indicator echo the playful color palette of the clogs. The phosphorescent dial ensures visibility even in low light, complementing the glow-in-the-dark upper of the Echo Wave.

The G-SHOCK x Crocs Echo Wave bundle is a statement for sneakerheads and horology fans alike. By integrating a fully functional, removable G-SHOCK into the design of a Crocs clog, this collaboration blurs the lines between accessory and essential, timekeeping and trendsetting. Whether you’re a sneaker collector, a watch enthusiast, or simply someone who appreciates the unconventional, this release is engineered to turn heads and spark conversation.

Release Details

Release Date: May 27, 2025

Price: $200 USD

Available at select wholesale partners and Crocs.com (U.S. exclusive)