Adidas Originals Unveils 6 Collaborations at Paris Fashion Week 2025

Adidas Originals made headlines at Paris Fashion Week 2025 by unveiling six groundbreaking collaborations that blend football heritage with cutting-edge fashion.

Celebrating Football Culture in Paris

At Paris Fashion Week Men’s SS26, adidas Originals showcased its deep connection to football as a driving force in global culture, style, and identity. The brand’s presence highlighted how football extends beyond the pitch, influencing streetwear, music, and creative communities.

“As the brand continues to innovate for the world’s leading athletes in the realm of performance gear, adidas Originals celebrates football culture outside the stadium, in the streets, and at the after parties,” adidas Originals spokesperson said.

A Look Into the Archive

Visitors in Paris experienced a rare exhibition from the adidas German archive, guided by historian Sandra Trapp. Guests wore white archive gloves to handle iconic pieces, including:

• Questra (1994) and Teamgeist (2006) World Cup balls

• Argentinian Boot (1954)

• Predator Cup boot (1994)

• a3 Megaride sneaker (2004)

• F50 adiZero TRX SG Chameleon boot (2010)

Each artifact illustrates adidas’ ongoing innovation and influence in both sport and style.

Spotlight on New Collaborations

The future was on display with the F50 MEGARIDE, a hybrid of the classic F50+ XTRX FG football boot and the a3 MEGARIDE running sole—bridging performance heritage with modern streetwear.

Six creative partnerships were revealed, featuring:

• Willy Chavarria

• Grace Wales Bonner

• Yohji Yamamoto (Y-3)

• Brain Dead

• Avavav

• Additional global collaborators

Each designer brought a fresh perspective, reinterpreting football style for a new era.

Immersive Experiences and Community

The event featured a sound installation by Jah Jah, with 150 vinyl records and 34 speakers, creating a stadium-like atmosphere. The showroom welcomed personalities such as Paloma Elsesser, Lancey Foux, and Myles Lewis-Skelly. Guests enjoyed Chamberlain Coffee by Emma Chamberlain, Wildflower phone cases from Devon Lee Carlson, and plant-based cuisine from Jah Jah.

Runway Moments and Afterparties

• Grace Wales Bonner debuted a new adidas Y-3 collaboration with a metallic field shoe at her SS26 show.

• Willy Chavarria launched “HURON” with adidas, exploring Mexican-American identity. NBA star James Harden opened the show.

• The week closed with a high-fashion dance performance by Yohji Yamamoto (Y-3), highlighting the dynamic relationship between movement and style.

A Creative Global Language

Adidas Originals’ presence at Paris Fashion Week 2025 demonstrated its commitment to uniting heritage and innovation, proving that football is not just a sport but a worldwide language of creativity and self-expression.

“By bridging archival heritage with contemporary collaborations and future-forward design, adidas continues to redefine what football means today: not just a game, but a global language of creativity and self-expression,” adidas Originals spokesperson said.