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adidas Football Signs Chloe Kelly to the Three-Stripe Family
adidas Football has made it official: Chloe Kelly is the newest member of the three‑stripe family. She was…
adidas A-TYPE Brings Italian Luxury Craftsmanship to Classic Sportswear
ESSX is giving New York a clean first look at adidas Originals’ most elevated project yet. The new…
adidas Unveils Mexico Third Kit Inspired by “Somos México” and Unity
adidas is presenting the Mexican National Team’s new third kit as more than a color update. Instead, it…
adidas Basketball and Broadwick Studio Launch Ant Farm Experience Platform
Broadwick Studio and adidas Basketball have transformed “Ant Farm” into more than a campaign. Instead, the project works…
WNBA 30th Anniversary adidas Superstar Unveiled as Exclusive Player Seeding Kit
adidas Basketball marks the WNBA 30th anniversary adidas Superstar celebration with a special women’s-only seeding kit. The brand…
ABC-MART Seongsu Hosts adidas Samba OG Satin Pop-Up Experience
ABC-MART Grand Stage Seongsu is turning the Samba OG Satin Seongsu pop-up into a full immersive experience. The…
Court Unveils Major adidas Defeat in UK Stripe Wars Case
The Court of Appeal has handed adidas another major defeat in its long-running “stripe wars.” The court upheld…
Fear of God Athletics III Basketball “Cinder” Marks Final Adidas Chapter
Fear of God Athletics has confirmed that “The III Basketball in Cinder” is the final chapter of its…
adidas Hyperboost Edge Launch in Los Angeles Becomes a Full-Sensory Running Experience
Broadwick Studio turned adidas’ Hyperboost Edge debut into a full-sensory story. The Adidas Hyperboost Edge LA Launch Experience…
adidas Originals and Peaches Launch Seoul-Inspired Streetwear Collection
Seoul’s football and car culture scenes collide at full speed in the new adidas Originals and Peaches collaboration.…
BAÉ and adidas Baltic AW26 Collection Turns Upcycled Sportswear into High Fashion
BAÉ’s AW26 collaboration with adidas Baltic turns upcycling into high fashion. Instead of simple reworks, the collection transforms…
adidas Arabia Launches Al Nassr Modestwear for Female Fans
adidas Arabia has put a spotlight on Al Nassr’s female fanbase. The brand introduced a modestwear look that…
Adidas Launches Record Breaking Adizero Adios Pro Evo 3 Globally Following London Wins
Sabastian Sawe became the first person to officially run a marathon under two hours, clocking at the London Marathon…
adidas and Saudia Launch Travel Outfit Collection at BLVD World Riyadh
The “favorite travel outfit” teased by adidas x Saudia has landed. It is aimed squarely at people who…
Adidas Breaks the 100 Gram Barrier with the Adizero Adios Pro Evo 3
Adidas unveiled the Adizero Adios Pro Evo 3 on April 22, 2026, the brand’s first sub 100 gram…
CLOT and Adidas Originals Unveil The Mundial Collection By Edison Chen
CLOT and Adidas Originals have announced the Mundial Collection by Edison Chen, a football rooted capsule that pulls…
Adidas Originals and Wales Bonner Drop Their SS26 “Jewel” Collection, Including Six Footwear Styles
Adidas Originals and Grace Wales Bonner launched the SS26 “Jewel” collection on April 17, 2026, through adidas.com, the…
James Carnes Joins PUMA From Adidas to Lead a Newly Created SVP Creative Direction Role
PUMA appointed James Carnes as Senior Vice President Creative Direction on April 13, 2026, effective immediately, in a…
Adidas Unveils a 3D Printed Football Boot Built Under Project R.A.P.
Adidas unveiled its second Project R.A.P. (Radical Athlete Perception) application in April 2026, a 3D printed football boot…
ASOS Collection 03 with Adidas Originals Arrives Alongside Exclusive Bronze Snake UK Deal
ASOS and Adidas Originals to launch Collection 03 on April 16, the third and largest chapter in an…
Nike Enters Exclusive Talks to Supply UEFA Match Balls from 2027 in a Deal Worth Over €40 Million per Year
UC3, the joint venture between UEFA and the European Club Association, announced on April 9 that it has…
The Salomon Speed Lab Collection Goes Global on April 14 After a Paris Exclusive
Salomon has launched a new performance running collection built around a single objective: creating the fastest shoe in…
Pharrell and Adidas Originals Revive a 2004 Yoga Shoe as the VIRGINIA Vario FLAT EARTHER
Adidas Originals and Pharrell Williams are extending the VIRGINIA universe with a new silhouette rooted in the adidas…
United Airlines Celebrate their 100th Anniversary with a Co Branded Adidas Samba Exclusive for Employees
United Airlines is marking its 100th anniversary with a co branded adidas Samba, following a growing pattern of…