New York Jets Partner with Parmigiano Reggiano in First-Ever NFL Sponsorship
The New York Jets and Parmigiano Reggiano, the legendary Italian cheese consortium and PDO food icon, have kicked off a multi-year…
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Nike 2025 launches Why Do It campaign redefining Just Do It for Gen Z athletes
Nike hands over its legendary rallying cry to the athletes of today, reframing greatness as a choice and…
Topgolf Launches Field Goal Challenge and Tailgate Packages for Fall 2025
Topgolf is blending the best of football and entertainment for fall, unleashing football-inspired experiences that mix immersive gameplay,…
PUMA 2025 Honors Memphis Depay’s 52 Goals with Limited-Edition MD51 Boots
Breaking records and inspiring the next generation, Memphis Depay’s journey to the Netherlands’ all-time scoring title is marked…
Ottawa Senators 2025 Name CWENCH Hydration Official Sport Drink in Three-Year Deal
Hockey fans in Ottawa can look forward to a new game day tradition with Powerplay Punch and a…
NFL MVP Josh Allen Signs with New Balance, Leaving Nike Behind
In a significant move that has caught the attention of the sports world, NFL superstar quarterback Josh Allen…
Xfinity 2025 launches Multiview streaming for four live games on one screen
Watching live sports has never been easier or more interactive with Xfinity giving fans a single place to enjoy every moment in stunning detail and speed.…
PUMA and Charles F. Stead Reimagine the Suede in Three Heritage Colorways
PUMA is blending heritage with craftsmanship in its latest sneaker release. PUMA has once again reimagined its legendary Suede…
PUMA and Ferrari Celebrate 20 Years with 2025 Replica Collection in Milan
PUMA and Scuderia Ferrari HP marked a milestone that few in motorsport apparel or automotive culture can claim, 20 years…
Holladay Distillery 2025 Celebrates Bourbon Heritage With Red Kingdom Game Day Cocktails
Historic Missouri bourbon takes center stage as the distillery kicks off fall with fan-inspired drinks, responsible celebrations, and…
CWENCH Hydration Becomes Official Sports Drink of Ottawa Senators
Cizzle Brands Corporation has announced an exciting new milestone: CWENCH Hydration is now the official sport drink of the NHL’s Ottawa Senators. The…
Sagamore Spirit 2025 Honors Ravens 25th Anniversary with Limited Festivus Maximus Rye
Award-winning Maryland rye distillery marks NFL anniversary with collectible small batch bottle celebrating team legacy and local pride.…
Saudi Tourism Taps CR7 to Showcase Year-Round Sports and Culture
Saudi, Welcome to Arabia, the consumer brand of the Saudi Tourism Authority (STA), has unveiled its latest global…
Nike and Spotify Launch Global “Make Moves” Campaign to Get Girls Active
Nike and Spotify are teaming up to bring “Make Moves,” a global campaign that encourages girls to get moving to the…
Netflix and Joe Hand Promotions Team Up to Deliver Canelo vs Crawford to 10,000+ Venues
Boxing fans can feel the live event electricity at their favorite sports bars as Canelo and Crawford collide…
Trend Micro Joins McLaren Formula 1 as Official Cybersecurity Partner
Global cybersecurity powerhouse Trend Micro Incorporated has officially joined forces with the McLaren Formula 1 Team as an Official Partner for the remainder…
Bazooka Joe Unveils First Sports Comic Series in 30 Years
A new wave of illustrated comics brings sports icons and Bazooka Joe together as fans get the chance…
Washington Capitals Name Coupang as Jersey Partner Expanding American Business Worldwide
The NHL team’s 2025-26 home jersey will feature Coupang’s logo as both partners underscore digital exports and support…
Pepsi launches Tailgate Crashers campaign with NFL stars Josh Allen and Justin Jefferson
NFL icons Josh Allen and Justin Jefferson suit up off the field as Pepsi launches a nationwide blitz…
Mayo Clinic Highlights Ankle Sprains as Most Common U.S. Foot Injury
Foot injuries can happen to anyone and understanding the most frequent issues and their warning signs can help…
Berkshire Hathaway Signs Exclusive Sock Licensing Deal With Majesty Brands
A new licensing deal gives Carolina Double-H and Phantom Rider fans premium socks to match their favorite boots as both companies lean into…
Skechers Opens Largest Performance Store in Miami With 26,000 Square Feet of Sports Innovation
Shoppers in Miami now have access to an immersive athletic footwear experience that brings together the brand’s leading…
Divi partners with Brittany Mahomes to launch NFL game day hair wellness campaign
This year scalp health and empowered style take the spotlight as Divi teams up with one of football’s…
Toyota goes all in on NFL partnership with Brock Purdy Sequoia prize
Fans across the country get more chances to win exclusive prizes including a Toyota Sequoia autographed by a…