Fashion Lifestyle Sports Kith Reaches New Altitudes With First-Ever Pro Grade Ski And Snowboard Gear Kith and Columbia Sportswear are closing out 2025 with a high-performance alpine drop. This pushes their long-running partnership… byAlyssa J. MannDecember 28, 2025
Innovations Lifestyle Sports Under Armour debuts No Weigh Duffle Backpack Under Armour is reimagining the everyday gym bag with the launch of the No Weigh Duffle Backpack, a… byAashir AshfaqDecember 25, 2025
Business Innovations Sports Asics invests $25 million in its first US research hub with the University of Michigan ASICS has chosen Ann Arbor as the home of its first U.S. research hub, deepening its commitment to… byAashir AshfaqDecember 25, 2025
Business Fashion Featured Shoes Sports Ancient Hieroglyphs Meet Modern Speed In The New Adidas F50 Salah Signature Boot At AFCON 2025 Adidas has introduced the new F50 Salah as the latest chapter in its speed-focused boot franchise, created with… byAashir AshfaqDecember 20, 2025
Innovations Shoes Sports Nike Unveils the ACG Zegama Built for Ultra Distance Trail Running and Extreme Terrain Nike has introduced the ACG Zegama, a next-generation trail running shoe engineered for ultramarathon distances and extreme terrain,… byAlyssa J. MannDecember 20, 2025
Business Industry Sports Giant Group USA Relocates Headquarters to Boulder to Strengthen Cycling Industry Presence Giant Group USA has announced that it will relocate its U.S. headquarters from Newbury Park, California, to Boulder,… byAlyssa J. MannDecember 19, 2025
Fashion Shoes Sports Harden Vol 10 Marks a Decade of adidas × Harden Innovation The Harden Vol 10 deserves a story that’s as clear and sharp as Harden’s stepback. Ten Years of… byAlyssa J. MannDecember 18, 2025
Business News Sports Adidas Doubles Down on German Basketball Adidas doubles down on German basketball with a major new long-term partnership with the German Basketball Federation (DBB),… byFM TeamDecember 18, 2025
Lifestyle Shoes Sports PB5 Cosmic Turns Pickleball Sneakers Into An All-Day Lifestyle Shoe PB5star is stepping into the spotlight with the launch of the PB5 Cosmic, a lifestyle-meets-performance court shoe built… byFM TeamDecember 18, 2025
Business Innovations Sports Thorne and Unrivaled Launch a New Era of Innovation in Women’s Sports Unrivaled, the player-founded professional women’s basketball league presented by Samsung Galaxy, has signed a multiyear deal with Thorne… byAlyssa J. MannDecember 18, 2025