The Top 10 Footwear Brands Leading Textile Innovation
In performance footwear, ‘innovation’ is no longer just foam chemistry or carbon plates. The real competitive edge is…
Salomon
21 posts
8 Forces That Are Rewriting The Footwear Industry
Over the last decade, the footwear industry has undergone a quiet but fundamental reset. What once functioned as…
10 Footwear Myths Still Shaping the Industry
Footwear remains one of the least transparent categories in fashion and athletic apparel. Its core drivers such as…
Salomon Names Heikki Salonen Its First Creative Director in 30 Years
Salomon has appointed Finnish designer Heikki Salonen as its first-ever creative director, marking a new chapter that formally…
Top 10 Footwear Brands Leading Real Innovation
In an industry crowded with buzzwords, true footwear innovation is increasingly rare and increasingly obvious. The brands actually…
Top 10 On Footwear Competitors in 2026
The footwear market has undergone a significant transformation, moving beyond mere athletic utility into the realms of high…
Experience the Gateway to the Stars at the New Salomon Chengdu Flagship
SALOMON has redefined the concept of a flagship store with its newly reimagined global retail destination in Chengdu,…
Inside the Reflective Magic of the Salomon Sportstyle Nocturne Drop
Salomon is closing 2025 with a moody, night-focused drop: the Nocturne Vision Capsule, a Salomon Sportstyle story built…
Salomon Sweeps TsaiGu Trail 2025, Strengthens Decade-Long Athlete Development in China
Salomon, the global powerhouse in trail running, has reaffirmed its leadership in China with a commanding sweep at…
Salomon Opens First California Store in West Hollywood
Salomon, the French performance and lifestyle brand known for its fusion of outdoor innovation and urban style, has…