REIGN Total Body Fuel Adds Luke Kuechly and Nick Chubb as Athlete Ambassadors

REIGN adds two football stars namely Luke Kuechly and  Nick Chubb to its elite roster as the energy brand amplifies its promise for relentless performance and clean fuel.

These football professionals join a team that celebrates grit, clarity, and unwavering commitment—values at the core of the REIGN brand.

Powerhouse Endorsements From the Gridiron

Luke Kuechly, celebrated for his tactical prowess and seven Pro Bowl appearances, earned his place as one of the NFL’s most respected defensive players, anchoring the Carolina Panthers with intelligence and athleticism. Now, Kuechly spends his days analyzing the game, mentoring athletes, and sharing the drive for excellence off and on the field.

Luke Kuechly said, “I’ve always believed that success comes down to how you prepare — your discipline, your mindset, and what you put into your body. REIGN gets that. It’s clean fuel with a purpose. I’m proud to represent a brand that performs like I do.”

Nick Chubb, the Houston running back who’s earned the mantle of “workhorse” through multiple 1,000+ yard seasons and several Pro Bowl nods, is admired for his explosive training style and powerful leadership. Steadfast focus and humble attitude keep Chubb performing at the game’s highest level.

Nick Chubb added, “Everything I do is about staying locked in — my training, my mindset, how I recover, what I drink. REIGN helps fuel that process. It’s clean, powerful, and helps me stay dialed when it counts.”

What Makes REIGN Different?

REIGN Total Body Fuel stands out in a crowded market for its top-tier formulation (designed for those who push their limits):

• 300mg natural caffeine per can

• Zero sugar

• Branched-chain amino acids (BCAAs)

• CoQ10 for cellular support

• Electrolytes for hydration

Built for athletes, competitors, and anyone chasing peak performance, REIGN’s blend is all about energy without the crash—helping users stay sharp, strong, and hydrated.

A Brand Built for Relentless Athletes

The message from REIGN is simple: performance isn’t a moment, it’s a lifestyle. The brand’s roster includes athletes who embody a daily commitment—whether they’re hitting the weights, preparing for a big game, or leading by example.

Tim Ryder, General Manager at REIGN Total Body Fuel said, “REIGN is all about elevating those who bring it every day, and we couldn’t be more excited to have Luke and Nick join the roster. Both of these athletes are known for their discipline, consistency, and next-level performance — the same attributes we build into every can of REIGN.”

Whether it’s fueling a tough workout, supporting recovery, or keeping focus tight in daily life, REIGN’s science-backed approach delivers the clean energy today’s athletes demand.

For more on REIGN Total Body Fuel, its athlete partnerships, and product availability, visit reignbodyfuel.com.

REIGN’s partnership with Kuechly and Chubb underscores a shared belief in dedication, clean fuel, and the continuous pursuit of excellence—on the field, in the gym, and beyond.