adidas and Pharrell Williams Expand VIRGINIA With the Adistar Jellyfish Triple White
adidas Originals and Pharrell Williams are not easing off the gas with VIRGINIA. With the latest Triple White…
The local edition
Latest news
2,353 posts · Page 4 of 99
Dsquared2 Named Official Fashion Partner of AS Roma and AS Roma Women
Dsquared2 is the latest fashion house to stake a serious claim in elite football. The brand has signed…
NBA and WNBA Expand TikTok Partnership to Drive Live Game Discovery
The NBA and WNBA are treating TikTok as a primary broadcast funnel, not just a marketing add-on. The…
Under Armour Doubles Down on Women’s Basketball With Marina Mabrey Player Exclusive
Under Armour is making a clear statement with Marina Mabrey. By building a dedicated player exclusive around her…
Stone Island Rome Flagship Signals the Future of Luxury Sportswear Retail
Stone Island is using its new Rome flagship to show where luxury sportswear retail is heading next. The…
Malbon and Markarian Bring Luxury Fashion to the Padel Court
Malbon and Markarian are treating the padel court as a new stage for luxury style. Their joint capsule…
Nike Closes Select Stores as It Reshapes Its Retail Footprint
Nike is tightening its brick-and-mortar strategy, and Nike Live is taking the hit. Over the past several weeks,…
Caitlin Clark Turns Wilson’s Flagship Into One of All-Star Weekend’s Hottest Retail Destinations
Caitlin Clark is turning Wilson’s home court into a destination. With the “Beyond The Arc” activation and early…
Jordan Brand Turns the Air Jordan 1 Into a “Love Letter” to the Journey Behind Every Athlete
Jordan Brand is leaning into narrative with its latest Air Jordan 1 drop. The new Jordan Brand Air…
Pacsun Brings Angel City FC Into Everyday Fashion With First Capsule Collection
Pacsun is treating women’s soccer as a style category, not just a sports property. The Pacsun x Angel…
BIRKENSTOCK Opens First Community Experience Store in Shanghai
BIRKENSTOCK is using Shanghai to test a different kind of retail footprint. The new BIRKENSTOCK Community Experience Store…
Spanx Brings AirEssentials to Luxury Travel With First-Ever Resort Capsule
Spanx is moving its most-loved comfort line into the world of luxury travel. With the AirEssentials Getaway collection,…
Nike and Hyperice Push Recovery Footwear Forward With the Air Zoom Hyperslide
Nike is treating recovery like a category in its own right, not an afterthought. With the Air Zoom…
Skechers Capitalizes on Fashion’s Return to Glossy Footwear
Skechers is leaning directly into fashion’s renewed appetite for glossy, high‑impact footwear. With the Hotshot line and its…
On Opens Its First UAE Store as Premium Performance Retail Accelerates Across the Gulf
On is not treating Dubai as just another pin on a map. With its first United Arab Emirates…
Angel Reese’s Barbie Doll Reinforces the Growing Commercial Power of Women’s Basketball
Barbie’s latest move with Angel Reese is not just another athlete collaboration. It is a clear indicator of…
adidas Turns WNBA All-Star Weekend Into a Platform for Long-Term Investment
adidas is not treating WNBA All‑Star Weekend as a one‑off celebration. The brand is using the stage to…
Fitasy Stride 1.0: Breathable Recovery Shoe Reviewed After a Month
I have tested a lot of shoes. The specs rarely tell the full story. Wear tells you everything.…
Fireball Expands Into Lifestyle Merchandise With Limited-Edition Sneaker Drop
Fireball Cinnamon Whisky is moving beyond the bar cart. The new Fireball Sneaks Limited Edition Footwear is a…
Foot Locker, Kids Foot Locker and Champs Sports Expand On-Demand Delivery Through Uber Eats
Foot Locker is pushing hard into on-demand retail, and Uber Eats is now part of that strategy. Foot…
Nike Strengthens Its Football Roster With Top Prep and College NIL Athlete Signing
Nike is not just keeping pace in football, it is widening the gap. Recent Nike Football NIL Athlete…
PUMA Appoints Dusan Hamlin to Lead Its Global E-Commerce Growth Strategy
PUMA is making a clear bet on digital growth. The hiring of Dusan Hamlin puts a proven e-commerce…
TIME Recognition of Diana Flores Signals Flag Football’s Commercial Future
TIME putting Diana Flores on its radar is more than a personal win. It is a clear sign…
Maison Deux Mains Debuts Permanent SS26 Collection Built From Deadstock Luxury Fabrics
Maison Deux Mains shows how a young label can turn surplus fabric into its main story rather than…