Lauren Betts Is the Latest WNBA Star to Join Reebok Following Angel Reese’s Signature Shoe Success
Reebok announced on April 16, 2026, that Lauren Betts has joined the Reebok Basketball family, making the Washington…
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Alyssa J. Mann
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The Jimmy Choo Sunny Trainer Brings Floral Lace and Italian Craft to the Luxury Sneaker
Jimmy Choo launched the Sunny Trainer as a new signature low top sneaker silhouette for Spring 2026, presented…
René Caovilla Puts the Flora Style Sandal at the Center of Its Spring 2026 Private Glam Collection
René Caovilla spotlights the Flora style through its SS26 Private Glam Campaign, framed by the house as “a…
STOKE Shoes Drops Two New Wide Fit Summer Styles For SS26
STOKE Shoes, the wide fit men’s performance footwear brand, dropped its SS26 summer lineup on April 9, 2026,…
REEF Expands the Fanning Franchise to Six Styles For the Fanning’s 21st Year
REEF expanded its Fanning franchise on April 9, 2026, with four new styles, marking 21 years of the…
MIM Marks a Decade With a New Anniversary Collection and a Push Into the U.S. and Europe
MIM Shoes, the Madrid founded women’s footwear brand, is marking its tenth anniversary with a targeted international expansion…
Billabong’s First Eyewear Collection Is Coming in 2026 Through a New L’Amy Partnership
Billabong and Connecticut based eyewear manufacturer L’Amy America announced a new licensing partnership on April 15, 2026, under…
On Running Brings Its 15th U.S. Store to Boston’s Back Bay Ahead of the Marathon
On Running, the Swiss performance sportswear brand opened its first Boston store on April 15, 2026, located at…
Allbirds Stock Jumped 582% in One Day After Rebranding Itself as NewBird AI
Allbirds announced on April 15, 2026, that it is abandoning footwear entirely and rebranding as NewBird AI, a…
G.H. Bass x Aritzia Reinvent the Classic Penny Loafer in Two New Silhouettes
G.H. Bass and Aritzia dropped their first ever collaboration on April 15, 2026, available 24 hours early on…
The Barbie x Fore All Golf Collection Previewed at Masters Weekend Drops in June
Fore All, the women’s golf apparel brand, announced a collaboration with Mattel’s Barbie on April 14, 2026, with…
Brooks Running is Releasing Five Limited Edition Disney Shoes At Walt Disney World
Brooks Running is releasing a Springtime Surprise Weekend limited edition collection at the runDisney Health & Fitness Expo…
Inside Oakley’s Paris Pop Up With Custom Installations Adapted To The Parisian Gallery Aesthetic
Oakley staged a Paris pop up presentation built around an entirely custom installation, scaffolding adapted to the proportions…
A London Pop Up Made Exact Lululemon Dupes but with Renewable Energy
A climate advocacy group called Action Speaks Louder staged a faux pop up store in London in late…
JCPenney Launches “Inside Lane” Partnering with Five Women’s Basketball Athletes
JCPenney launched Inside Lane on April 13, 2026, a women’s basketball partnership program that pairs five collegiate and…
TOMS Brings its Heritage Canvas Alpargata Into Spring With a Masters Week Green Moment
TOMS is spotlighting its green Heritage Canvas Alpargata this spring, tying it to Masters week at Augusta National.…
CELINE returns to Shanghai’s Zhangyuan with its ÉTÉ 2026 French seaside pop-up
CELINE is presenting the second edition of its ÉTÉ CELINE 2026 pop-up in Shanghai’s historic Zhangyuan district, open…
H. Moser and Reebok debut the Streamliner Pump at Watches and Wonders 2026
Moser & Cie. and Reebok unveiled the Streamliner Pump at Watches & Wonders 2026. It translates the iconic…
Omni Hotels and Peter Millar Announce Exclusive Lifestyle Partnership with Debut Custom Suites in California and Texas
Omni Hotels & Resorts and Peter Millar announced an exclusive lifestyle partnership on April 10, marking Omni’s first…
Vans Takes Over The Merci Store In Paris With A 70s Skate Bowl And A New Capsule Collection
Vans and Paris concept store Merci launched a limited edition capsule collection on April 9 at the Merci…
New Balance ‘KAWHI V’ Arrives Summer 2026 as Kawhi Leonard Takes the Role of Creative Director
New Balance officially unveiled the KAWHI V on April 8, the fifth signature shoe in Kawhi Leonard’s line…
Adidas Unveils a 3D Printed Football Boot Built Under Project R.A.P.
Adidas unveiled its second Project R.A.P. (Radical Athlete Perception) application in April 2026, a 3D printed football boot…
Nike and Sabrina Ionescu Unveil the Sabrina 4 With A New FlyPlate System Dropping July 2026
Nike Basketball and New York Liberty WNBA player Sabrina Ionescu unveiled the Sabrina 4 signature footwear and apparel…
ASOS Collection 03 with Adidas Originals Arrives Alongside Exclusive Bronze Snake UK Deal
ASOS and Adidas Originals to launch Collection 03 on April 16, the third and largest chapter in an…